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There’s real value for auto makers in the metaverse. Those who say it’s just a play world are wrong.

·4 min read
There’s real value for auto makers in the metaverse. Those who say it’s just a play world are wrong.

In October 2021, Facebook announced it would change its name to Meta (META) And seemingly overnight, the idea of a Web3 revolution based on virtual-reality technology, blockchain and nonfungible tokens — also known as the metaverse — became buzzworthy. The metaverse is essentially a shared online space allowing users to create their own avatar and interact in a digital environment, built by virtue of technological innovations like blockchain, virtual and augmented reality as well as artificial intelligence.