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Southwest Airlines Ticket Sales Drop After Fatal Accident

Mary Schlangenstein
Southwest Airlines Ticket Sales Drop After Fatal Accident

Southwest Airlines Co. said a drop in travel bookings that followed its first passenger fatality could cost the carrier as much as $100 million. Southwest blamed as much as two percentage points of the decline on weak sales after an engine exploded in flight April 17, piercing the plane and killing a passenger. Southwest also faces pressures from aircraft retirements and fare battles with competitors.