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Apple’s A.I. strategy stands apart from the rest of big tech, for better or worse

Jordan Novet

Apple's Create ML software doesn't work on Windows PCs and doesn't use cloud servers. Google's ML Kit software lets developers add artificial intelligence to Android and iOS apps, while Apple's comparable Core ML still only works with Apple's own devices. Apple' AAPL s artificial intelligence strategy continues to be focused on running workloads locally on devices, rather than relying heavily on cloud-based resources, as competitors Google GOOGL , Amazon AMZN , and Microsoft MSFT do.