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Genies brings lifelike avatars to other apps with $10M from celebrities

Josh Constine
Genies brings lifelike avatars to other apps with $10M from celebrities

Genies is emerging as the top competitor to Snapchat's wildly popular Bitmoji as Facebook, Apple, and Google have been slow to get serious about personalized avatars. Now the startup has figured out users want more control, so it's shifting its iOS and Android apps to let you chat through your avatar, who acts out keywords and sentiments in reaction to what you type, which you can then share elsewhere. To power these new strategies and usher in what CEO Akash Nigam calls "the next wave of communication through avatars where people feel comfortable expressing themselves", Genies has raised $10 million more.