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AT&T Finds New Ways to Make Money from DirecTV Now

Rachel Gunter
AT&T Finds New Ways to Make Money from DirecTV Now

AT&T (T) has introduced new ways to make more money from its DirecTV Now service. It’s adding a cloud DVR (digital video recorder) feature as a paid upgrade for DirecTV Now subscribers who pay $35 per month for the basic plan, which gives access to more than 60 live channels and other on-demand content. With the cloud DVR feature, AT&T will charge DirecTV Now subscribers $10 more per month to save 100 hours of shows for up to three months, with the ability to store 20 hours of shows for 30 days. For another $5 per month, subscribers can get even more access.