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Here’s what could happen to Apple’s average selling prices in the next iPhone cycle

Apple Inc. has struggled to meet Wall Street’s expectations for iPhone units sales in recent quarters, but the company has surprised investors by getting consumers to pay ever more for its phones. The company’s strategy around its next iPhone launch will determine whether the trend continues. Morgan Stanley analyst Katy Huberty has weighed in on reports that Apple(AAPL) is going to give more attention to lower-cost phones when it releases its new iPhone this year, and she analyzed what such a strategy could mean for the company’s average selling prices.