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Why Harley-Davidson Stock Continued to Struggle in August

John Parker
Why Harley-Davidson Stock Continued to Struggle in August

In August 2018, Harley-Davidson stock (HOG) turned negative again after witnessing minor gains in the previous two months. Last month, HOG lost 0.6% after rising by 2.4% and 1.9% in June and July, respectively. As of August 31, the company’s stock was hovering in the negative territory on a year-to-date basis with 16.2% losses in the third quarter so far. In 2018 so far, auto stocks (IYK) Honda (HMC), General Motors (GM), and Ford (F) have lost about 13.1%, 12.1%, and 23.2%, respectively.