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Better Buy: Stitch Fix vs. Rent the Runway

Better Buy: Stitch Fix vs. Rent the Runway

Stitch Fix (NASDAQ: SFIX) and Rent the Runway (NASDAQ: RENT) both tried to disrupt the retail apparel industry in unique ways. Stitch Fix picked out outfits for its customers, delivered them in "Fixes" of five items, and only charged them for the products they kept. Rent the Runway let its customers rent high-end designer clothes through subscriptions.