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Philip Morris International inks collaboration deal with South Korea’s KT&G after activist pressure

Philip Morris International inks collaboration deal with South Korea’s KT&G after activist pressure

Philip Morris International Inc. (PM) said Monday it reached a 15-year collaboration agreement with South Korean tobacco and nicotine maker KT&G Corp. (KR:033780) to commercialize KT&G’s smoke-free devices and consumables on an exclusive, worldwide basis, excluding South Korea. PMI CEO Jacek Olczak said the collaboration “will accelerate the achievement of a smoke-free future” with alternative tobacco products. The new collaboration agreement comes after a three-year contract with PMI commercializing KT&G’s products in more than 30 markets.