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'We have never been more successful' as consumers go digital, Brooks Sports CEO says

Elizabeth Gurdus

Brooks Sports has never been more successful despite volatile consumer patterns, CEO Jim Weber tells CNBC. An inclusive attitude toward running benefits specialized retailers like Brooks relative to mass apparel sellers like Nike, the CEO says. As mass athletic retailers like Nike NKE see a " return to growth " in the U.S. market, more specialized companies like running apparel maker Brooks Sports are also capitalizing on the momentum, Brooks CEO Jim Weber told CNBC on Tuesday.