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Bell Pottinger has collapsed after a race-baiting PR campaign in South Africa

Lynsey Chutel
Bell Pottinger has collapsed after a race-baiting PR campaign in South Africa

Not all publicity is good publicity—multinational public relations firm Bell Pottinger learned that the hard way. The multinational communications firm entered administration on Sept. 12 after accountants from BDO could see no way out after clients, shareholders and it’s own international divisions bailed. The process puts the UK division of the company in a form…