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Bitzio, Inc. Acquires Free The Apps

SAN DIEGO, CALIFORNIA--(Marketwire -09/15/11)- Bitzio, Inc. (OTC.BB: BTZO.OB - News) today announced that it has entered into an agreement to acquire Free The Apps, an independent application developer for the iPhone and Android platforms. This new addition builds on Bitzio's aggressive acquisition strategy of businesses that have multiple smartphone applications in the market and further expands its footprint into the social media and smartphone markets.

Founded in 2009, Free The Apps has created highly successful apps, including "Top 10" overall apps featured in iTunes App Store. Their success is not only creating top revenue generating apps but also using that acumen to help other developers get the visibility their apps need in the crowded mobile apps space. Using proven strategies, Free The Apps provides developers with social and online solutions to get their apps in the Top 100 list and extend their reach to extensive customer base.

"We are excited to add Free The Apps to our business. Their success in creating apps that sell, combined with their expertise to market apps well aligns with our value proposition with developers," said Gord McDougall, CEO of Bitzio Inc. "Free The Apps will also provide us with a new revenue stream and leverage their huge base of users, which further extends our reach to new users."

With over 34 million downloads and counting, some of Free The Apps highly successful free apps includes Convert Units for Free and Crop for Free. "Joining the Bitzio team is a big milestone for Free The Apps. We see this new partnership as a continuation of our work to deliver great free apps that our user's love," said Michael Moon, co-founder, Free The Apps. "Now with the Bitzio team, we can do all of this on a larger scale. We can extend our marketing services to a new community of developers who desperately want to learn more about the world of apps and generate high revenue from it," added Quoc Bui, co-founder, Free The Apps.

Update on Bitzio Acquisitions

Free The Apps joins Digispace LLC and Bitzio Corp. as recent major acquisitions for Bitzio. As a result of our Free The Apps acquisition, Bitzio has elected not to finalize the Empire Apps acquisition.

About Bitzio, Inc.

Bitzio, Inc. is a company with a strong focus on smartphone applications, social media and marketing optimization. We work with developers of mobile applications to dramatically improve their marketing reach, sales conversion, revenue and bottom line profits. We envision a mobile community where mobile applications enable people to connect in new and meaningful ways, and where Bitzio is a key driving force enabling these connections. For more information on the company, visit us at www.bitzio.com.

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