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Acorns Launches Acorns Early, An Easy Way To Invest In Your Children

Renato Capelj

Acorns, a mobile-focused financial wellness technology, announced an expansion of its ecosystem with Early, a tool to automatically invest in a child’s future.

What Does It Mean?

With the addition of Early, Acorns is a holistic destination for saving and investing at any age. The funds invested through Early may be eligible for tax advantages and can be used for anything that benefits a child.

Features include automated investing, visual portfolio analysis tools, and financial literacy content curated in partnership with CNBC.

"We have always been guided by our mission to look after the financial best interests of the up-and-coming," said Acorns CEO Noah Kerner. "If we begin as early as birth, we have the opportunity to change the financial outcomes of an entire generation."

In addition, Acorns introduced a $5 monthly tier, Acorns Family. With Family, Acorns users will have access to Early, all-in-one investing, retirement, checking accounts, Smart Deposit and insurance options. The new package will also allow parents to add multiple children at no added cost.

"Early is special for me as a mom, but it feels even more important this year," said Kennedy Reynolds, mother of three, author of the children's book, "Grow Your Oak," and Acorns Chief Brand Officer. "Alongside our customers, we can level the playing field, and get our kids financially ready for whatever comes their way."

To learn more about financial wellness with Acorns Early, click here.

Photo by Gustavo Fring from Pexels.

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