IRVINE, CA--(Marketwired - Apr 10, 2014) - Multi-channel audience and content monetization company, Adaptive Media, Inc. (
In the interview, Shareef answers questions related to Adaptive Media's growth over the last nine months, key trends in digital marketing, and what the future holds for the industry and for the Company itself. Here is an excerpt from the interview:
The trends in both (digital) user consumption and ad spending are undeniable. Brand Advertisers want more and more to get their message out to a relevant audience in those two channels. Publishers want to better monetize their inventory in those two channels. This is where our platform comes in, by being able to programmatically align these different goals.
This most recent Q&A with Shareef is a follow-up to his initial interview with The-Makegood.com in December which can be found here: http://www.the-makegood.com/2013/12/03/adaptive-medias-qayed-shareef-on-programmatic-buying-and-fraud-prevention.
ABOUT ADAPTIVE MEDIA
Adaptive Media is a programmatic audience and content monetization provider for website owners, app developers and video publishers who want to more effectively optimize content through advertising. The Company provides a foundation for publishers and developers looking to engage brand advertisers through a multi-channel approach that delivers integrated, engaging and impactful ads across multiple devices. Adaptive Media meets the needs of its publishers with an emphasis on maintaining user experience, while delivering timely and relevant ads through its multi-channel ad delivery and content platform. For more information, please visit www.adaptivem.com. Also, follow us on Twitter at @adaptive_m.
Safe Harbor Statement:
This Press Release may contain certain forward-looking statements within the meaning of the Securities Litigation Reform Act of 1995. Adaptive Media, Inc. has tried, whenever possible, to identify these forward-looking statements using words such as "anticipates," "believes," "estimates," "expects," "plans," "intends," "potential" and similar expressions. These statements reflect Adaptive Media's current beliefs and are based on information currently available to it. Accordingly, such forward-looking statements involve known and unknown risks, uncertainties and other factors which could cause Adaptive Media's actual results, performance or achievements to differ materially from those expressed in or implied by such statements. Adaptive Media undertakes no obligation to update or provide advice in the event of any change, addition or alteration to the information contained in this Press Release including such forward-looking statements.