Sunday's "Breaking Bad" finale is expected to break viewing records, and advertisers wanted in on the eyeballs.
Ad Age reports AMC asked advertisers to spend between $300,000-$400,000 for 30 seconds of ad space during the final episode.
That's as much as NBC was asking for ad slots during "The Office" finale .
AMC confirmed on Friday night that the episode's ad slots were sold out, according to The New York Times .
Forbes reports the actual cost of an ad on Sunday's season 5 finale went for $250,000.
If that's so, that would be more than three times the price ad-time was selling for during the rest of the season — $75,000.
How does that compare to previous finales?
It's certainly not one of the highest ad rates when compared to network series finales, but for a cable channel the number is certainly high.
Ad time during ABC's "Lost" finale went for more than $900,000.
Of course, that also had 13.5 million viewers tune in to see what became of the Oceanic 815 survivors.
According to Entertainment Weekly, a 30-second ad during "Everybody Loves Raymond" sold for about $1.3 million.
The ratings for the final eight episodes of "Breaking Bad" only continue to get better and better, but the highest turnout the AMC show has had was 6.6 million viewers .
More From Business Insider