Alkame Water Names Action Sports and Music Industry Veteran Mr. Ray Ibe as Senior Social Media and Marketing Advisor
LAS VEGAS, NV / November 13, 2013 / ACCESSWIRE / Pinacle Enterprise, Inc. (PINS) (PINS) (“Pinacle” or the “Company”) and its wholly owned subsidiary Alkame Water Inc. are pleased to announce that it has named Mr. Ray Ibe to the newly created position of Senior Social Media and Marketing Advisor. Mr. Ibe is a marketing specialist with over fifteen years of experience in the areas of entertainment, sports, lifestyle, online and youth marketing. Select current and past corporate clients include Live Nation, ESPN X Games, and Logitech.
“The addition of someone with the industry experience and previous success of Ray Ibe as our new Senior Social Media and Marketing Advisor is a very significant validation of our cutting edge Alkame Water products and our current growth strategy,” commented Robert Eakle, Alkame CEO. “Ray’s recent successes with high profile image based marketing programs and his strong knowledge of digital and street marketing, specifically in the action sports and music communities, make him ideally suited to oversee the continued expansion and acceleration of the Alkame Water brand social media and marketing campaigns.”
Since 2006, Mr. Ibe is founder of SecretHandShake LLC, a Newport Beach, CA, based boutique marketing agency focused on connecting large corporations with youth culture primarily through action sports, celebrity, college, and music. SecretHandShake specialties include brand development and strategy, digital marketing, mobile marketing strategy, social media strategy, experiential and lifestyle marketing, business development, strategic partnership development, operations management, public relations, event management and production, and video production. Current and past clients include Live Nation, Zumiez, Journeys, Got2B, Vans, MegaRamp, Active Ride Shops, ESPN Deportes, California Skateparks, Logitech, Guitar Center, Hewlett Packard, Mavericks, TYKU Spirits, and Milk Rocks.
Through his involvement as General Manager/Co-Founder of MegaRamp Events, an action sports brand and a world-class events production company, Ray is also responsible for certain aspects of the development and production of numerous well known ESPN X Games, NBC Dew Tour, and Fuel TV action sports events featuring MegaRamp (world’s largest BMX and Skateboard ramp structures), Mini-MegaRamp, MegaRamp 2.0, and MegaRamp Triples.
Ray is also the Owner/Athlete Manager of RND Management, an athlete management, film production, and industry consulting partnership specializing in action sports. Current professional action sports athletes under management include Christian Hosoi (skateboarding legend and Alkame Action Sports Team member), Danny Way (5x Summer X Games Gold Medal Winner and 2x Thrasher Magazine “Skater of the Year”), Leticia Bufoni (3x World Cup Skate Female Street Skateboarder Champion 2010-2012), Jake Brown (2x Summer X Games Medal Winner and first ever skateboarder to complete a no-hands 720 rotation on the MegaRamp), David Gonzalez (2012 Thrasher Magazine “Skater of the Year”), and Colin Moran (PacSun USA Surf Team).
Prior to launching his own marketing companies and brands, from 2006-2007, Ray was Chief Marketing Officer of Ignition, a pioneer of action sports digital content for mobile devices and online communities (Ignition.tv). From 1999 to 2006, as Senior Director, New Media at Interscope Geffen A&M Records, he oversaw the development of over 100+ artist websites and produced several DVDs for multi-platinum artists such as Sheryl Crow, No Doubt, Marilyn Manson, and Weezer (#1 DVD Billboard Charts). From 1997 to 1999, in the position of New Media Manager for Capitol Records/Blue Note Records, he managed Capitol Records’ first website - hollywoodandvine.com, developed the first ever ecommerce website for EMI labels - Mosaic Records, and created some of the earliest models of grassroots marketing using online digital street teams.
Ray Ibe holds a B.A. in Communications/Advertising from California State University, Fullerton and is a voting member of The Recording Academy.
About Pinacle Enterprise, Inc.
Pinacle Enterprise, Inc. (PINS) (PINS) is a publicly traded health and technology holding company with a focus on patentable, innovative, and eco-friendly consumer products. The Company’s wholly-owned subsidiary, Alkame™ Water, Inc., distributes Alkame™ branded micro-clustered, alkaline, antioxidant, and oxygenated bottled water utilizing a patented technology and patented formula allowing for ultra-hydration, which improves health, vitality, and performance. Health and eco-conscious people of all ages from all walks of life can reap the benefits of Alkame™ water -- from its unique ultra-hydration formula, right down to its BPA-Free 100% recyclable eco-friendly packaging. For more information about the benefits of patented Alkame™ branded water and technologies, visit http://www.alkamewater.com/.
For additional investor information about Pinacle Enterprise/Alkame Water, contact;
Pinacle/Alkame - Investor Relations
(888) 391-9990 (Toll-free)
Disclaimer/Safe Harbor: This news release contains forward-looking statements within the meaning of the Securities Litigation Reform Act. The statements reflect the Company's current views with respect to future events that involve risks and uncertainties. Among others, these risks include the failure to meet schedule or performance requirements of the Company's contracts, the Company's liquidity position, the Company's ability to obtain new contracts, the emergence of competitors with greater financial resources and the impact of competitive pricing. In the light of these uncertainties, the forward-looking events referred to in this release might not occur.
Source: Pinacle Enterprise Inc.