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Alliance Data to launch U.S. credit card program for three brands of JD Williams

Alliance Data Systems has signed a multi-year agreement to provide private label credit card services in the U.S. for three brands of JD Williams. The brands include women's apparel brands Marisota, Simply Be, and men's apparel brand Jacamo. Alliance Data will deliver a marketing-driven private label credit program customized for JD Williams designed to deliver incremental sales, increase transaction size and build loyalty.