Aphria expects to increase its revenue by about fivefold by the end of 2020 from an estimated CA$209 million as of the end of May 2019, Simon told Bloomberg's Kristine Owram. The company expects to take advantage of the "low-hanging fruit" in the Canadian business, he said. The multiple opportunities in the Canadian cannabis market are expected to help the company generate a profit and achieve margins of at least 40 percent.
The Cannabis Capital Conference is coming back to Toronto! Click here to learn how you can join Tim Seymour, Jon Najarian, Danny Moses, Alan Brochstein and many others.
Short-Seller Report A 'Wake-Up Call'
Simon became chairman in late December and shortly afterward became interim CEO following the release of a short-seller report. Quintessential Capital argued Aphria that is a top short idea — a thesis Simon said marked a "wake-up call" for the company.
The report prompted Aphria to take a more active role in telling the investment community "all the great things we're doing," he said.
"It's time to change the conversation."
Green Growth's Hostile Takeover Attempt
Green Growth Brands Inc (OTC: GGBXF)'s hostile takeover offer values Aphria's stock at a 42-percent discount, according to Bloomberg.
The offer comes at a time when Aphria is "wounded" and vulnerable to other companies looking to "take advantage," Simon said.
"Shareholders are not going to accept it."
Aphria's stock was down 3.78 percent at $9.28 at the time of publication Wednesday.
Vice And Cannabis Are In With This ETF
How The African Cannabis Market Could Reach .1B By 2023
See more from Benzinga
- Aphria Falls After Rejecting Green Growth's Hostile Takeover Offer
- The Latest On Green Growth's Proposed Takeover Of Aphria
© 2019 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.