BETHESDA, MD--(Marketwire - Dec 5, 2012) -
WHAT: Jodi Wadhwa, vice president of marketing for Arxan Technologies, the industry leader of software security solutions that protect the global App Economy, will speak today on the panel session, "Rights Management in the UltraViolet Ecosystem," at Copyright and Technology 2012.
Wadhwa will be joined by leading experts in the field at Copyright and Technology 2012 to examine the latest developments and technologies in the fields of copyright and content security.
WHEN: Dec. 5, 2012 at 11:45 a.m. EST
WHERE: Manhattan Penthouse, New York City, NY
Wadhwa will participate in the panel session which will explore key technology strategies to protect UltraViolet-enabled content. UltraViolet uses an innovative multi-technology approach to digital rights management (DRM) that offers flexibility with a tradeoff in complexity. The panelists will also discuss issues centered on UltraViolet's approach to rights management.
UltraViolet is Hollywood's new model for providing digital video content that can be consumed and shared among devices. After years of growing industry participation and development, a robust ecosystem around UltraViolet has begun to emerge this past year, including the establishment of several infrastructure providers and support from various major retailers.
Arxan's content protection solutions shield digital media stakeholders against tampering and reverse-engineering of code and intellectual property in a resilient, renewable and proven manner which does not impact source code, application functioning or the development process. The company's technology embraces a multi-DRM approach as it supports the robustness rules of multiple standards (Playready, OMA, Marlin, etc.) across multiple device and platforms.
Customers of Arxan span the digital media ecosystem, from leading game developers to digital media application media players to conditional access and digital rights management (DRM) providers (including Widevine®, which is now Google). Arxan is also a member of the Digital Entertainment Content Ecosystem (UltraViolet™), Consumer Electronics Association (CEA®), Marlin® Partner program and the PC Gaming Alliance®.
ABOUT ARXAN TECHNOLOGIES:
Arxan Technologies Inc. is the industry leader of application protection solutions that protect the App Economy. Arxan secures mobile, desktop, server and embedded applications on over 200 million devices against tampering and reverse-engineering attacks and is an integral part of end-to-end application security. Our security defends against tampering, unauthorized use, insertion of exploits, piracy, and theft of intellectual property for global leaders and is deployed in tens of Fortune 500 organizations in high-tech, ISV, financial services, media, gaming, and other industries to proactively defend the integrity of their code and business models. Arxan's proven, scalable and durable application protection solutions defend, detect, alert and react to application attacks through a threat-based, customizable approach. Arxan Technologies is headquartered in the United States with global offices in EMEA and APAC. For more information, please visit www.arxan.com.
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Arxan: Protecting the App Economy™. Share your thoughts on application protection using hashtag #protectyourapps