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Belgard Selects Trevelino/Keller to Lead Public Relations and Content Development Strategy

ATLANTA, March 21, 2017 /PRNewswire/ -- Belgard®, the leader in outdoor living essentials for the patio and beyond, announces its partnership with Trevelino/Keller, a full-service, digital public relations and marketing firm based in Atlanta. Trevelino/Keller will work with Belgard to increase its brand exposure and reputation via consumer and industry media relations, content strategy, campaign development and tradeshow support.

Since 1995, Belgard has introduced professional-grade products to landscapers and designers alike. Its success is rooted in the durability and sustainability of its products as well as the effort it puts into seeing contractors are equally successful. 

"Belgard is committed to providing contractors, designers and homeowners with high-quality hardscape products and we are introducing some new and innovative products this year," says Damie Lumsden, Consumer Marketing Manager. "We have full confidence in Trevelino/Keller to support not only product roll outs but also to help us bolster our relationships with our loyal contractors and homeowners. We are excited to enhance our presence in 2017."

Drawn to Trevelino/Keller's background in home and garden, design and lifestyle, Belgard selected the digital marketing and public relations firm due to its success elevating brand presence and supporting initiatives that drive sales. Recognized as the industry's leader in retention, Trevelino/Keller is often desired by companies in need of a strategic partner that cuts across public relations, marketing and creative services.

"It's a great time to be a homeowner, whether you're building new or renovating which means the contractor market is flourishing.  Belgard finds itself nestled in the middle with a robust set of products and services for outdoor living," says Dean Trevelino, principal of Trevelino/Keller. "As their new agency, we need to be creative in how we differentiate them and aggressive in telling the story of how homeowners and contractors are reinventing and reinvigorating the outdoor space."

About Belgard®
Belgard, part of Oldcastle® Architectural, offers a complete collection of paver and wall products for outdoor living spaces, walkways, driveways, parking areas and retaining walls. Available in a range of styles, premium Belgard products have been found in America's finest homes and award-winning commercial and retail properties since 1995. For more information or a complimentary Idea Book, visit Belgard.com or call 1-877-Belgard (235-4273). Find more inspiring outdoor space ideas at Facebook.com/BelgardHardscapes.

About Trevelino/Keller
Trevelino/Keller is a digital public relations and marketing firm serving disruptive and scaling companies across seven practices – Technology, Healthcare, Financial Services, Food & Beverage, Franchising, Lifestyle and Environment.  Its Groovy Studios brand houses creative services, dynamic content, digital and social marketing and demand generation.  Headquartered in Atlanta, the industry's "First in Retention" firm operates six distinct ventures -- WheelhouseTK, an extended marketing services consortium; Atlas Alliance, a global network of agency partners; Consume Brands, a culinary arts, brand extension, product incubation and reputation management collaboration; TechRise, a real estate technology partnership; and, StartOpia, an information ecosystem designed to support the startup market. For more info on Trevelino/Keller, visit http://trevelinokeller.com/.

 

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