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BRIEF-Shares Held By Zhejiang Julu Culture Development's Shareholder To Be Auctioned By Court

April 19 (Reuters) - Zhejiang Juli Culture Development Co Ltd:

* SAYS COURT TO AUCTION SHAREHOLDER'S 50 MILLION SHARES ON ALIBABA'S PLATFORM WITH BIDDING PRICE STARTING AT 112.01 MILLION YUAN ($16.71 million) Source text in Chinese: https://bit.ly/2KQDA4T Further company coverage: ($1 = 6.7037 Chinese yuan renminbi) (Reporting by Hong Kong newsroom)