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Burst and the Sporting News Put Youth Sports in the Spotlight

NEW YORK, NY and BOSTON, MA--(Marketwire - Nov 5, 2012) - Burst, the mobile solution designed to give families an easier way to capture and share videos and photos taken with their smartphone, today announced the launch of Burst Sports, a whole new way to capture those fleeting youth sports moments that parents don't want to miss. With the latest version of its app, Burst users will have access to unique sports-specific tags that facilitate better search and filtering of their videos on the web and a new "highlight" feature where special effects such as spotlight, zoom and slow-motion can be applied to a mobile video with just one tap. In addition, with Burst's Bubbles feature, youth sports teams can create a group to collaborate in capturing videos and photos from the same game. This media is automatically collected and delivered to team parents in real-time. Burst users can choose to share content privately to groups or individuals via email and SMS or socially on Facebook and other media platforms.

"At Burst, we feel the greatest moments in sports are happening in our neighborhoods," said Bryant McBride, CEO of Burst. "With our new Bubbles, Special Effects and Tag features, parents and communities will experience youth sports in a whole new way. Making it simple, fun and collaborative, Burst will help parents, coaches and fans capture and share those fleeting moments that happen every day in games around the world."

Available on iPhone and Android, videos and photos taken with the Burst app are automatically uploaded to the cloud over Wi-Fi and cellular networks where they are organized for the family on the web at www.burst.com. Burst users can send unlimited photos and videos at one time to multiple recipients who do not need to have the app or a Burst account to receive and view them. The mobile app smartly auto-titles content taken during scheduled events through seamless integration with mobile calendars.

Burst Teams with SportingNews.com to Launch "Burst OUT"
In addition to adding sports features, Burst has partnered with Sporting News to give young athletes a chance to be in the Major League Spotlight. Sporting News, the iconic sports brand, today announced a partnership and investment in this mobile video solution, which will also provide families the opportunity to spotlight their young all-stars on a national stage.

Launched as a dedicated section on the SportingNews.com website at www.sportingnews.com/burstout, the new "Burst OUT" program provides an entirely new and unique way to unlock the value of youth sports video. Fans can simply submit videos of their favorite youth sports moments directly from the Burst app to SportingNews.com, where the great moments in youth sports that occur on a weekly basis are highlighted and honored. Submitted videos may be selected as a "Video of the Week" in fun, relevant categories like: play of the day, best effort and best spirit. Visitors to the website can vote for their favorite videos each week to choose a winner who will be featured in an exclusive editorial video interview on SportingNews.com.

"With the proliferation of youth sports video captured on mobile phones, we're thrilled to invest in Burst and partner with them to highlight the great moments happening in neighborhoods everywhere," said Jeff Price, President and Publisher at Sporting News. "Our goal is to showcase the best youth sports has to offer and provide a vehicle to honor those moments on a national stage."

About Sporting News
Sporting News, an iconic, 126-year old brand, is a multi-platform sports media company catering to real sports fans through high-quality original content, the curation of recommended content from outside sources and the deep integration of social tools in its products. Its products are available across web, mobile, tablet devices and print. Sporting News is a division of American City Business Journals, Inc., publisher of 41 city business journals, including SportsBusiness Journal, SportsBusiness Daily, NASCAR Illustrated and Inside Lacrosse.

About Burst
Burst is building the next generation of video and photo services for today's mobile and social users. Burst is based in Boston and is backed by American City Business Journal as well as an influential and successful group of high-net worth angels that have worked with Burst executives for more than 10 years.