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Business and Sales Leader Ray Makela Joins Sales Readiness Group

SEATTLE, WA--(Marketwire - Mar 20, 2013) - Sales Readiness Group (SRG), a leading provider of sales and sales management training solutions, today announced the appointment of Ray Makela as Managing Partner and Vice President of Client Services.

As a business and sales leader with over 20 years of management, consulting, and sales experience, Ray joins SRG to help oversee client services and training operations.

Prior to joining SRG, Ray served as Chief Customer Officer (CCO) at Codesic Consulting where he was responsible for business development, managing customer relationships, and the development and implementation of Codesic's sales training initiatives. Earlier in his career he served in management positions at Accenture and Claremont Technology Group. Ray also served as an officer in the United States Navy and an Assistant Professor of Naval Science at University of Southern California.

"SRG experienced record sales in 2012 and Ray's proven track record and his enthusiasm will allow us to continue to deliver exceptional service to our growing base of clients," said Norman Behar, SRG CEO. "His expertise feeds directly into SRG's vision and our passion for delivering exceptional service for our clients. We are extremely excited to have him onboard as a partner and executive."

"It's a privilege to join an organization with such an experienced management team, robust product offering and exceptional growth potential. I was attracted to SRG's industry leading sales curriculum as well as their innovative use of technology and tools to enhance the learning experience. I think this is a winning combination that helps clients see sustainable improvement in their sales team's performance," added Ray Makela. "It's a great opportunity, and I look forward to helping the SRG team expand its capabilities even further and deliver great programs for our clients." 

About Sales Readiness Group Sales Readiness Group (www.salesreadinessgroup.com) is singularly focused on helping sales organizations improve sales performance through customized sales training, sales management development, and sales assessment programs. Recognized as an industry leader in virtual instructor-led training, SRG leverages its industry leading curriculum and state of the art technology to deliver highly effective training solutions.