When Should You Buy BT Group plc (LSE:BTA)?

BT Group plc (LSE:BT.A) is trading with a trailing P/E of 17.5x, which is lower than the industry average of 24.5x. Although some investors may jump to the conclusion that this is a great buying opportunity, understanding the assumptions behind the P/E ratio might change your mind. In this article, I will break down what the P/E ratio is, how to interpret it and what to watch out for. View our latest analysis for BT Group

Breaking down the Price-Earnings ratio

LSE:BT.A PE PEG Gauge Sep 29th 17
LSE:BT.A PE PEG Gauge Sep 29th 17

P/E is a popular ratio used for relative valuation. It compares a stock’s price per share to the stock’s earnings per share. A more intuitive way of understanding the P/E ratio is to think of it as how much investors are paying for each dollar of the company’s earnings.

P/E Calculation for BT.A

Price-Earnings Ratio = Price per share ÷ Earnings per share

BT.A Price-Earnings Ratio = 2.82 ÷ 0.161 = 17.5x

The P/E ratio isn’t a metric you view in isolation and only becomes useful when you compare it against other similar companies. Our goal is to compare the stock’s P/E ratio to the average of companies that have similar attributes to BT.A, such as company lifetime and products sold. One way of gathering a peer group is to use firms in the same industry, which is what I’ll do. BT.A’s P/E of 17.5x is lower than its industry peers (24.5x), which implies that each dollar of BT.A’s earnings is being undervalued by investors. Therefore, according to this analysis, BT.A is an under-priced stock.

A few caveats

While our conclusion might prompt you to buy BT.A immediately, there are two important assumptions you should be aware of. Firstly, our peer group contains companies that are similar to BT.A. If this isn’t the case, the difference in P/E could be due to other factors. For example, if you are comparing lower risk firms with BT.A, then its P/E would naturally be lower than its peers, as investors would value those with lower risk at a higher price. The second assumption that must hold true is that the stocks we are comparing BT.A to are fairly valued by the market. If this does not hold true, BT.A’s lower P/E ratio may be because firms in our peer group are overvalued by the market.

What this means for you:

Are you a shareholder? You may have already conducted fundamental analysis on the stock as a shareholder, so its current undervaluation could signal a good buying opportunity to increase your exposure to BT.A. Now that you understand the ins and outs of the PE metric, you should know to bear in mind its limitations before you make an investment decision.

Are you a potential investor? If you are considering investing in BT.A, basing your decision on the PE metric at one point in time is certainly not sufficient. I recommend you do additional analysis by looking at its intrinsic valuation and using other relative valuation ratios like PEG or EV/EBITDA.

PE is one aspect of your portfolio construction to consider when holding or entering into a stock. But it is certainly not the only factor. Take a look at our most recent infographic report on BT Group for a more in-depth analysis of the stock to help you make a well-informed investment decision. Since we know a limitation of PE is it doesn't properly account for growth, you can use our free platform to see my list of stocks with a high growth potential and see if their PE is still reasonable.


To help readers see pass the short term volatility of the financial market, we aim to bring you a long-term focused research analysis purely driven by fundamental data. Note that our analysis does not factor in the latest price sensitive company announcements.

The author is an independent contributor and at the time of publication had no position in the stocks mentioned.

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