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Celebrity Trainers Chris and Heidi Powell Launch Digital Platform 'TRANSFORM with Chris and Heidi'

PHOENIX, April 5, 2017 /PRNewswire/ -- Celebrity Transformation Specialists Chris and Heidi Powell, known for their hit ABC TV series "Extreme Weight Loss," have developed the most complete transformation experience on the market: TRANSFORM with Chris and Heidi.  The app includes three different transformation programs: Weight Loss, Physique, and Cross-Training, and is available now in the iTunes store and Google Play as a free download. Users then have the option to choose a subscription plan starting at $9.99/month.

TRANSFORM Weight Loss is the same powerful program Chris and Heidi employed on "Extreme Weight Loss." This program includes new bodyweight workout challenges ranging from 5-30 minutes, and progressive cardio Accelerators. No equipment necessary, and is for individuals at all fitness levels.

TRANSFORM Physique, created with Pro Physiques, one of the most reputable physique organizations, includes individualized programs for both men and women designed to sculpt your body—from leaning out to a shredded physique, to gaining solid muscle and mass. This program requires access to a gym, and is for all fitness levels.

TRANSFORM Cross Training is created with Brute Strength – a group of world-class coaches specializing in strength and performance. The goal of this program is to improve strength, power, stamina, endurance, and speed.  Both bodyweight and fully equipped programs are available, and are for all fitness levels.

The platform also includes a very powerful nutrition program, allowing users to choose from hundreds of chef-created meals, ranging from gourmet to quick prep, as well as grab n' go meals with a fast food locator for convenient options. Their revolutionary technology automatically adjusts meals and portions specifically for each user to avoid plateau and accelerate results.

"Our one goal has always been to help people live healthier, happier lives," said Chris and Heidi. "While transforming lives on television, it became clear there was a huge need to reach more people. TRANSFORM with Chris and Heidi is our answer to the thousands of emails we've received asking for help."

TRANSFORM with Chris and Heidi allows users to document and share their transformation journey within its community tab. Users can share weekly photos, weigh-ins, and measurements, encouraging participants to offer each other support, motivation, and accountability.  With over 25,000 downloads in its first day of release, the TRANSFORM community continues to grow rapidly.

About Chris and Heidi Powell:

Fitness duo Chris and Heidi Powell first captured America's hearts during their five-seasons on ABC's hit docu-series, "Extreme Weight Loss." Chris has authored two New York Times Best-Sellers—one co-authored by Heidi—and most recently released a third book in 2015, also co-authored by Heidi. Chris appears regularly on "Good Morning America" and "The Dr. Oz Show," while Heidi contributes regularly to Women's Health and Redbook. The Powells reside in Phoenix, Arizona with their four children.

Press Contacts:
Molly Schoneveld 
SW PR SHOP
213-289-5553
Molly@sw-prshop.com

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