Advertisement
U.S. markets open in 1 hour 26 minutes
  • S&P Futures

    5,304.75
    -3.50 (-0.07%)
     
  • Dow Futures

    40,139.00
    -5.00 (-0.01%)
     
  • Nasdaq Futures

    18,486.50
    -17.25 (-0.09%)
     
  • Russell 2000 Futures

    2,140.60
    +2.20 (+0.10%)
     
  • Crude Oil

    82.40
    +1.05 (+1.29%)
     
  • Gold

    2,229.60
    +16.90 (+0.76%)
     
  • Silver

    24.66
    -0.09 (-0.37%)
     
  • EUR/USD

    1.0789
    -0.0041 (-0.38%)
     
  • 10-Yr Bond

    4.1960
    0.0000 (0.00%)
     
  • Vix

    13.04
    +0.26 (+2.03%)
     
  • GBP/USD

    1.2616
    -0.0022 (-0.18%)
     
  • USD/JPY

    151.3660
    +0.1200 (+0.08%)
     
  • Bitcoin USD

    70,707.59
    +406.08 (+0.58%)
     
  • CMC Crypto 200

    885.54
    0.00 (0.00%)
     
  • FTSE 100

    7,952.37
    +20.39 (+0.26%)
     
  • Nikkei 225

    40,168.07
    -594.66 (-1.46%)
     

This chart should terrify the cable TV industry

Cable TV is still how most of us get our video, but that is starting to change, and the younger generations are leading the way.

According to a Nielsen poll of more than 30,000 people worldwide, charted here for us by Statista, people over 50 are more or less satisfied with the way TV works today. But between 20% to 25% of people under the age of 50 plan to cut their cable TV service at some point, and the number is highest among millennials and teens. Similarly, between 20% and 30% of people under 50 subscribe to an online streaming video service like Netflix or Hulu today.

That doesn't mean the big cable companies will disappear. But they will have to emphasize their own internet services, and additional content services on top of them, to thrive in the new world.

20160323_Cord_Cutting_BI
20160323_Cord_Cutting_BI

(Statista)

NOW WATCH: Here's how to see how much you've spent on Amazon in your lifetime



More From Business Insider

Advertisement