CHICAGO, April 29, 2019 (GLOBE NEWSWIRE) -- Tribune Publishing Company (TPCO) announced today that the Chicago Tribune passed 100,000 digital-only subscribers last month.
“This is a milestone – not a destination – as we accelerate toward being a truly digitally-focused company,” said Timothy P. Knight, CEO and President, Tribune Publishing. “We are reshaping our newsrooms to meet the changing demands of our audience and we appreciate the growing support from subscribers, advertisers and community partners.”
The Chicago Tribune’s breakthrough represents just a portion of digital-only subscriptions at Tribune Publishing, which continues to enhance its capabilities under Mark Campbell, Chief Marketing Officer of Digital Subscriptions. The company is investing in key people and technology, including a centralized team creating digital products and a new syndication network. Every person in Tribune newsrooms has access to strategic information and specific data about their readers, and the company is working with a new publishing platform.
The Chicago Tribune newsroom has also sharpened its focus on digital innovation in recent years, to meet its audience’s expectation of relevant, engaging content. Content generators and audience team members have collaborated on new ways of attracting readers, creating value that helped increase digital subscriptions five-fold during the last four years. The audience insight team and a trending desk are providing additional information about ways to further engage readers and the number of digital subscriptions continues to grow each day.
“We will continue to expand our digital audience through great work from a committed, responsive, diverse newsroom,” said Bruce Dold, Publisher and Editor-in-Chief of the Chicago Tribune. “We thank all our subscribers and are energized, each day, by the challenge of keeping them informed and engaged.”
About Tribune Publishing Company
Tribune Publishing Company (TPCO) is a media company rooted in award-winning journalism. Headquartered in Chicago, Tribune Publishing Company operates local media businesses in eight markets with titles including the Chicago Tribune, New York Daily News, The Baltimore Sun, Orlando Sentinel, South Florida's Sun-Sentinel, Virginia’s Daily Press and The Virginian-Pilot, The Morning Call of Lehigh Valley, Pennsylvania, and the Hartford Courant.
Our brands are committed to informing, inspiring and engaging local communities. We create and distribute content across our media portfolio, offering integrated marketing, media, and business services to consumers and advertisers, including digital solutions and advertising opportunities.
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