67 WALL STREET, New York - November 8, 2013 - The Wall Street Transcript has just published its Entertainment, Toys and Games Report offering a timely review of the sector to serious investors and industry executives. This special feature contains expert industry commentary through in-depth interviews with public company CEOs and Equity Analysts. The full issue is available by calling (212) 952-7433 or via The Wall Street Transcript Online.
Topics covered: Brick-And-Mortar Versus Online Retail Sales - Cautious Consumer Spending - International Paid Television Growth - Digital Advertisement Trends - Mobile Device Gaming Prospects - Toy Company Competition
Companies include: NeuLion (NLN.TO) and many more.
In the following excerpt from the Entertainment, Toys and Games Report, the Co-Founder and Executive Vice President of NeuLion (NLN.TO) discusses company strategy and the outlook for this vital industry:
TWST: Now, speaking about sports and passion, it's a very different audience than the TV Everywhere audience that you all are working with. Talk to me a little bit about how sports fans, which can be kind of a fanatic group, are different from the TV watchers, and how you are working to attract that audience with some of your other products.
Mr. Wagner: Sports events are based on a given time. It's probably going to be the only appointment-based program to watch. You don't want to watch a sports event the following day, because you will see the score before that, so sports remains something that you got to watch at a given time. With TV Everywhere, other than sports, it's all on-demand programming, and for the most part whether you watch a movie today or tomorrow, it doesn't really matter. It is still the same movie; the outcome is still the same.
So what we have been able to do is take a lot of the things that are around sports - how sports fans like to interact with watching a game, instant replay, slow motion, highlights, social media, being able to talk and chat with other fans - and apply that to TV Everywhere, the TV Everywhere model being more on-demand programming, but giving a fan the ability to watch on their device. So if they want to watch it on tablet or PC or an Apple TV box, they get to pick and choose when and where.
Then we've added in some of the things that we see work in sports around interactivity. TV Everywhere allows you to personalize the things that you want to watch, so we are going to go from 200 channels that you'd find on a typical pay TV platform with cable and satellite to 2 billion channels really, because it's a one-to-one conversation on an Internet connection that allows each individual person or a subscriber or a viewer to personalize exactly what's important there to watch. And that level of personalization is really what's driving this whole TV Everywhere approach in entertainment. Digital allows you to do that, you can really do...
For more of this interview and many others visit the Wall Street Transcript - a unique service for investors and industry researchers - providing fresh commentary and insight through verbatim interviews with CEOs, portfolio managers and research analysts. This special issue is available by calling (212) 952-7433 or via The Wall Street Transcript Online.