Actress Emilia Clarke stars in her first Clinique skincare campaign for Clinique iD, "This is my iD, iD Yourself".
NEW YORK, Jan. 16, 2020 /PRNewswire/ -- Clinique, the first ever dermatologist brand that's allergy tested, 100% fragrance free and formulated with no parabens, no phthalates, just happy skin – has tapped critically acclaimed actress Emilia Clarke as their first Global Brand Ambassador for skincare and makeup.
To celebrate the multi-faceted, empowered and optimistic woman that is Emilia Clarke, her first skincare campaign is for the Clinique iD collection. With the addition of Clinique iD Dramatically Different™ Moisturizing BB-Gel, the Clinique iD collection now delivers 20 unique combinations, allowing consumers to create their own custom-blend moisturizer to hydrate and treat their unique skin concerns.
"Clinique has been a long-standing advocate for empowering woman with the knowledge that good skin can be created," says Jane Lauder, Global Brand President Clinique. "We were drawn to Emilia because she is optimistic, happy in her skin and embodies a modern multi-faceted woman who is constantly evolving along with her skincare needs. She is also an authentic user and fan of Clinique, which was important to us. Emilia will lend her impactful voice to help inspire consumers to embrace their own unique skincare journey."
An undeniably talented actress, Emilia Clarke has garnered the attention of audiences worldwide for her pivotal performance in GAME OF THRONES, a role that has garnered her four Emmy nominations and two Critics Choice nominations for her portrayal of Daenerys Targaryen, the Mother of Dragons.
Clarke can currently be seen starring in the romantic comedy, LAST CHRISTMAS. Other film credits include SOLO: A STAR WARS STORY, TERMINATOR: GENISYS, ME BEFORE YOU, DOM HEMINGWAY, SPIKE ISLAND and ABOVE SUSPICION.
In March 2019, after a personal health challenge, Clarke launched SAMEYOU, a charity aimed at revolutionizing recovery for young adults following brain injury and stroke.
"I am so proud to join Clinique as the new Global Brand Ambassador. It is a skincare brand I have regularly used and to now be part of that family is such an honour. I love the confidence and happiness it brings to the people using their products," says Emilia Clarke. "Not only is Clinique timeless, but I'm proud to work with a brand that makes people feel included for who they are, and unapologetic about helping them to create great skin - no matter what their skin concern is."
Launching January 15th, 2020, Emilia will share her own unique skin care journey with the social campaign #iDYourself highlighting the Clinique iD collection. Follow along on @clinique #iDYourself to view behind-the-scenes videos, and to learn more about Clinique, visit Clinique.com.
Introduced in 1968, Clinique was the first ever dermatologist-created prestige cosmetic brand. Clinique's mission has always been to provide the highest quality and most effective line of products to enhance every skin type and tone. The brand's customized approach and quality products - all meticulously tested and carefully formulated with the latest science - have made Clinique one of the leading skin care authorities in the world. All makeup and skin care products are Allergy Tested and 100% Fragrance Free. No parabens. No phthalates. No fragrance. Just happy skin. Clinique is sold in more than 160 countries and territories and on www.clinique.com.
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