ATLANTA, Aug. 2, 2018 /PRNewswire/ -- Contact At Once!, a LivePerson company (LPSN), today announced the release of its new web-based messaging management application CAO! Connect. The new product gives dealership agents and Live Advisors who manage conversations on behalf of dealers and auto manufacturers significant new features, including conversational contextual awareness and digital retailing integrations in messaging conversations.
Contextual awareness enables agents to instantly recognize the messaging channel consumers are using and the conversation's point of origination, such as third-party advertising sites, manufacturer sites, and social media sites. Inventory integration allows vehicle detail pages to appear in the conversation window, giving agents the ability to answer specific questions and share information within the conversation, such as car history reports and even recommendations of similar vehicles. Inventory integrations are included for leading website platforms, with others coming soon.
A recent study by automotive market research and advisory firm, Root and Associates, shows that 73 percent of consumers would be very or extremely likely to use live assistance if they have a question while shopping for a car and that 58 percent preferred to chat versus call a dealership. Consumers also express frustrations with inconsistencies in pricing and information across platforms and a lack of information or the ease of finding information as they shop online.
"Consumers like the convenience of messaging, and our industry needs a platform that makes it easy for agents to quickly access information that helps car shoppers and owners on their digital journey to the dealership," says Denise Chudy, Contact At Once! General Manager. "CAO! customers will now be able to, at a glance, know where conversations originate and have a common point of view with the consumer, as inventory and other digital retailing tools dynamically change, based on where the consumer is shopping."
Other CAO! Connect features include real-time translations for over a dozen languages, especially important for dealerships who have multilingual customer bases, and Hot Opportunity Transfers from Live Advisors to dealers when consumers are ready to purchase.
"As online shopping and purchase options evolve, the messaging channels consumers use will change, as will digital retailing solutions and processes. Our goal is to provide a comprehensive, open, highly scalable, networked messaging infrastructure that is a backbone for conversational commerce, regardless of how consumers want to connect or what digital retailing apps dealers and manufacturers choose to use," says Yuval Lubowich, Contact At Once! Vice President, Product Development.
ABOUT CONTACT AT ONCE!
Contact At Once!, a LivePerson Company, helps create satisfying connections and build relationships between auto shoppers and dealers by making it easier for consumers to ask questions and get information in the micro-moments when they shop—whether on a brand or retailer site, via online advertising, on social media and more. Contact At Once! is the industry's leading provider of messaging platforms with over 17,000 businesses using our solutions to build relationships with online, mobile shoppers. For more information, visit www.contactatonce.com.
ABOUT LIVEPERSON, INC.
LivePerson makes life easier by transforming how people communicate with brands. Our 18,000 customers, including leading brands like Citibank, HSBC, Orange, and The Home Depot, use our conversational commerce solutions to orchestrate humans and AI, at scale, and create a convenient, deeply personal relationship — a conversational relationship — with their millions of consumers. For more information about LivePerson (LPSN), please visit www.liveperson.com.
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