Cornhole Among 'Fastest Growing Sports' And Official Gear Is About To Flood Stores
Escalade Inc (NASDAQ: ESCA) has signed a long-term licensing partnership with the governing body for professional, competitive, and recreational cornhole, American Cornhole League (ACL).
The agreement allows Escalade Sports to make, sell, and distribute ACL COMP and ACL REC products to its retail partners.
ACL has become one of the fastest-growing sports in the world since launching in 2016.
Consumers can purchase officially licensed boards and bags at participating retailers starting in the summer of 2023.
"We are looking forward to leveraging our manufacturing capabilities and retail partnerships to bring authentic, tournament-quality cornhole products to a much broader audience," said Nick Martin, GM at Escalade Sports.
Escalade designs, manufactures, and sells sporting goods, fitness, and indoor/outdoor recreation equipment.
Price Action: ESCA shares are trading lower by 1.68% at $10.51 on the last check Friday.
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