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Corporate News Blog - Zedge to Launch Marketplace to Help Artists Monetize Their Creations

LONDON, UK / ACCESSWIRE / September 27, 2017 / Pro-Trader Daily looks at the latest corporate events and news making the headlines for Zedge, Inc. (NYSE: ZDGE), following which we have published a free report that can be viewed by signing up at http://protraderdaily.com/optin/?symbol=ZDGE. The Company announced on September 25, 2017, that it plans to roll out a marketplace where artists can monetize their creations in late 2017. For immediate access to our complimentary reports, including today's coverage, register for free now at:

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At Pro-TD, we make it our mission to bring you news that matter about the stock you follow. Today, our research desk covers a blog story on ZDGE. Go directly to your stock of interest and access today's free coverage at:

http://protraderdaily.com/optin/?symbol=ZDGE

Zedge announced that in order to accelerate the development of this marketplace, the Company has acquired IP assets from Freeform Development, Inc. ("Freeform") and retained several critical members of its team including Tim Quirk, Freeform's co-founder and Chief Executive Officer (CEO). Quirk will assume the position of Senior Vice President of Marketplace at Zedge.

About Freeform

Freeform has been building a distribution platform that musicians and other artists can use to generate revenue by adopting a freemium monetization model, similar to the one utilized by mobile gaming publishers.

About Tim Quirk

Quirk is a pioneering product executive who helped build and launch Google Play and Rhapsody, the first on-demand music subscription service. The other co-founder of Freeform, Bryan Calhoun, who will also be joining the Zedge Marketplace team, has a successful background in managing digital strategy for multi-platinum artists, from early initiatives for Kanye West to ongoing work with Lil Wayne, Nicki Minaj, G-Eazy, The Roots, and many others.

About the addition of the Freeform team to Zedge Marketplace's team, Tom Arnoy, CEO and co-founder of Zedge, said:

"Zedge has long been the place to go to for user-generated mobile personalization content and now we are making Zedge the ultimate platform for amateur, semi-professional, and professional artists who want a path to distribute and monetize their content. With the addition of the Freeform team, we look forward to launching a marketplace built specifically for artists and creators of digital content. This is a great opportunity for Zedge - allowing us to both grow our customer base and introduce new revenue streams with compelling content."

Quirk noted that by putting artists' work in front of Zedge's more than 31 million monthly active users, it will provide artists a variety of paths to monetize their creations. He further added that Zedge's well-respected brand and mass-market popularity will give the ingredients to help creators make a living by making art and helping fans find the art that speaks to them.

About Zedge, Inc.

Zedge provides a highly popular app centered on self-expression and pairing both creators and brands looking to promote their content with consumers who utilize the content – wallpapers, ringtones, app icons, and notification sounds – to personalize their phones. The Zedge app has surpassed 260 million installs globally and is available in both Google Play and iTunes stores.

Last Close Stock Review

On Tuesday, September 26, 2017, the stock closed the trading session at $1.94, climbing 1.04% from its previous closing price of $1.92. A total volume of 1.90 thousand shares have exchanged hands. Zedge's stock price rallied 6.01% in the last one month. The stock currently has a market cap of $18.59 million.

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SOURCE: Pro-Trader Daily