With next week's intense earnings , Jim Cramer will have his nose to the grindstone studying results and will have no time to chit chat.
"I stay focused, since this is when the fundamentals really come to the fore and direct the overall direction of the market," the " Mad Money " host said.
With this in mind, Cramer outlined the stocks and events on his radar next week:
Monday: Fed's Stanley Fischer Speaks, Bank of America, IBM, Netflix
Fed's vice chairman Fischer: As Fischer has been a proponent for a rate hike in the past, every time he opens his mouth the market gets hit. Cramer will be prepared for Fischer's speech on Monday to take stocks down.
Bank of America (BAC): Even though the stock is cheap, Cramer worries that the company may have gotten ahead of itself, thanks to the earnings of JPMorgan and Citigroup.
Cramer sees both senior and junior growth stocks as losers right now.
"These stocks are too visible to break down without causing the entire tape to look heavy. It is as if they have a grave responsibility to the entire market, and they are doing nothing but letting us down," he said.
Cramer noted that on a bad day, Disney's stock always looks like it is on a verge of a big break. The same goes for Nike (NKE) and Starbucks (SBUX), he said. Occasionally these stocks will dazzle, but will resume their decline a session or two later.
"It is torture. It seems like none of these rallies ever get you back to even. Tantalize and then crush," Cramer said.
Avid Technology (AVID)'s stock was hammered this week on no news at all, Cramer said. Avid makes a significant portion of the hardware and software that powers the media and entertainment industries.
Many of Avid's digital tools are used in sports and news production for things like embedding graphics and integrating social media. In 2015, Avid's shares were cut nearly in half after the company failed to meet forecasts. However, in 2016 things turned around and the stock bounced back. Since then the stock has teetered, though it seemed to Cramer that nothing has changed.
Cramer spoke with Avid's chairman and CEO Louis Hernandez, who described the evolution of Avid to build on its heritage products to be able to leverage a changing industry.
"Most of the business dynamics of the business in media have moved away from the editor and mixer. It has to include the entire workflow in order to make money in media," Hernandez said.
Born in Tehran, Shahrzad Rafati spent the first several years of her life with the Iran-Iraq war just outside her window.
She is now the founder and CEO of privately-held BroadbandTV Corp , the third largest video property in the world after Google (GOOGL) and Facebook (FB).
"I grew up in Iran and at a time where content was rationed … it was three TV channels," Rafati told Cramer. "Because of that, as I was growing up I really wanted to make sure that I play a part in democratizing video content and really empowering storytelling. We live in a day and age where individuals can actually directly impact an audience."
Rafati's mission led her to create a company that redefined how companies think about piracy and video content. She founded the company in 2005, right in the beginning of the YouTube revolution.
The restaurant industry is facing so much competition. The stocks in this cohort have been hit hard. From Sonic to Cracker Barrel and Red Robin, the entire industry has been caught in a vicious sell-off.
To check in on the pulse of the industry, Cramer spoke with John Cassimus, the former CEO of Zoe's Kitchen. He transformed his parents' single restaurant in 1995 into a regional brand, before stepping down as CEO in 2008.
Cramer worried that something has changed in the restaurant industry that is prompting customers not to want to eat out. Cassimus agreed that there is an increased amount of competition from food trucks and small, fast startup restaurants. He also noted that there is less cash available to spend on dining out, as household incomes have not increased in the past 7 years.
"Honestly for me, the election I think is having a big impact. And I think people are really scared right now, they don't know what is going on," Cassimus said.
In the Lightning Round , Cramer gave his take on a few caller favorite stocks:
Old Republic International (ORI): "That is a stay-the-course insurance company. It's an old, good company. Travelers reports next week, that one is good, too. That one is fine and I like the dividend."
Quest Diagnostics Inc (DGX): "Do you know this stock got hit when Theranos was starting to roar, and then since Theranos kind of imploded it has been going up? I think it has gone up too much. At this level don't buy."