PADUCAH, Ky.--(BUSINESS WIRE)--
Customer acquisition, digital banking lead banking priorities in 2019
Computer Services, Inc. (CSI) (CSVI), a provider of end-to-end financial technology solutions, found that customer acquisition, digital banking, cybersecurity, regulatory compliance and lending will be the five key areas of strategic focus and spending in 2019 in a survey of 220 bankers nationwide. The company’s Banking Priorities Executive Report 2019 uncovers the strategies, trends and issues financial institutions consider the most significant for the coming year.
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The report also found that nearly 80% of bankers are confident in their institution’s mobile app and digital offerings. This correlates with CSI’s recent consumer poll, which found that 86% of all Americans are happy with their banks’ current digital banking tools. Conversely, according to the latest executive banking report, nearly 60% of bankers have self-diagnosed social media as a weakness. Yet, according to the same consumer poll, almost half (47%) of Americans aged 18-34 think it’s important for their bank to be active on social media. This indicates banks should rethink their social media efforts and outreach to attract and retain—in particular—younger customers.
The video summary of the Banking Priorities Executive Report 2019 is available online and provides further insight into the survey’s results.
“As banks plan to expand their customer base, they must consider the impact of digital banking and the migration to self-service automation on every line of business,” said Steve Powless, CSI’s chairman and CEO. “Partnering with comprehensive financial technology companies like CSI enables banks to develop strategies for maximizing customer growth and keeping ahead of competition from the largest international banks—as well as tech giants like Amazon and Google.”
The Banking Priorities Executive Report 2019, containing full survey results and detailed analysis, is available online here.
About Computer Services, Inc.
Computer Services, Inc. (CSI) delivers core processing, managed services, mobile and Internet solutions, payments processing, print and electronic distribution, treasury management and regulatory compliance solutions to financial institutions and corporate customers across the nation. Exceptional service, dynamic solutions and superior results are the foundation of CSI’s reputation and have resulted in the company’s inclusion in such top industry-wide rankings as the FinTech 100, Talkin’ Cloud 100 and MSPmentor Top 501 Global Managed Service Providers List. CSI’s stock is traded on OTCQX under the symbol CSVI. For more information about CSI, visit www.csiweb.com.