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Delta grounded, Helen of Troy tumbling, Netflix snags 'Gotham'

Netflix: (NFLX): Shares are 1% higher as Deadline reported that the former DVD rental company come studio will pay $1.75 million per episode for Fox and Warner Bros. new Batman origin series, Gotham. Investors have been taught not to second guess Netflix when it comes to content though this marks one of the company's biggest bets to date. The series promises to explore the murky underbelly of Gotham and Bruce Wayne's curious approach towards philanthropy.

Helen of Troy (HELE) shares getting beaten with an ugly stick after lowering estimates this morning. The maker of consumer beautification and other household goods lowered full-year estimates by 15% blaming "recent weakness in retail" though they did laud themselves for having a share buyback in place. Analysts like their warnings much more specific on the top end and, like most investors, tend to like buybacks more when stocks aren't collapsing. Helen of Troy shares are down more than 10% today but still slightly higher for the year.

Delta Air Lines (DAL) experiencing negative delta, down 4% after disappointing the Street. It's not recline rage but a 'PRASM' problem hitting shares. The company says Passenger Revenue per Available Seat Mile (yes, PRASM) was hit by 1% due to international turmoil. For the current quarter Delta lowered its PRASM forecast to 2-3% growth, down from 2-4% forecast a month ago. Don't weep for the airlines. Delta shares are still more than 40% higher driven by innovations reducing capacity then charging for legroom. Delta made some $300 million on that sort of "seat merchandising" last year alone. Capitalism isn't always comfy.

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