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Disney almost bought Twitter in 2017, but Bob Iger saw too much risk

Adam Rosenberg

What would Disney's Twitter look like in 2019? Would it be a happier, more welcoming place? Would the Nazis still have a platform? Would Donald Trump?

There's no answer for these questions, but it's noteworthy to learn that such a twist of fate almost came to pass. In Robert Iger's upcoming book, "The Ride of a Lifetime," the Disney CEO talks about how his company almost acquired Twitter in 2017 but ultimately stayed away.

"The troubles were greater than I wanted to take on, greater than I thought it was responsible for us to take on," Iger said of the acquisition-that-almost-was in a New York Times profile on Sunday. Read more...

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