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Dow pierces 25K as stocks hit new highs

Stocks again power to new highs as the Dow pierces 25,000 for the first time. Plus – bitcoin drops as the SEC weighs in. Trouble on the horizon in the land of crypto? And – NFL ratings sacked in 2017. But is the league still the only game in town for advertisers? Plus – Mark Zuckerberg has a new ‘challenge’ for himself in 2018. Some might call it doing his job – we explain. Catch The Final Round at 3:55 ET p.m. with Myles Udland and Dan Roberts.

Winners and losers

Stocks in the red today include Roku as Morgan Stanley downgraded it to underweight, claiming investors have over-reacted since Roku’s earnings report, Snap – fresh off of a reported $4 million New Years Eve party, Cowen downgraded the image messaging app to ‘underperform,’ citing bearish ad buyer and consumer survey results, and L Brands – shares tumbling after the company reported another sales decline at Victoria’s Secret this December.

Stocks in the green today include Zumiez as the teen retailer hit a new all-time high as December sales jumped 7.9%, OneMain Financial as Apollo Group and others bought a large stake in the subprime lender, and Overstock – shares getting a boost as one its subsidiaries, along with CEO Patrick Byrne and economist Hernando de Soto, entered into a deal to form a blockchain based, global property registry system.