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First National ‘Mental Health Action Day’ to Drive People to Take a First Mental Health Action for Themselves or Others

·27 min read

One year into COVID-19 and amidst a growing mental health crisis, MTV Entertainment Group and nearly 200 organizations team up to plan inaugural ‘Mental Health Action Day’ on May 20

Learn more at www.MentalHealthActionDay.org

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MTV Entertainment Group, in partnership with 193 leading brands, nonprofits and cultural leaders today announced the first-ever Mental Health Action Day, to be held on Thursday, May 20 during Mental Health Awareness Month.

Over the past two decades, suicide rates have risen, particularly among young adults. And the COVID pandemic has accelerated the already dire crisis, giving way to what many mental health professionals have called the "second pandemic."

Though more people than ever are comfortable discussing mental health, finding effective resources and knowing how to get help remains a challenge. Mental Health Action Day is an open-source movement of brands, organizations and cultural leaders to drive culture from mental health awareness to mental health action.

Partners will encourage people to take their first steps towards mental health action -- whether for themselves, for their loved ones or to advocate for systemic changes. Resources and tools will be available for people to seek help in a myriad of ways from starting a meditation practice, learning how to support a friend, or advocating for change.

Partners To Date:

● 320 Changes Direction

● AARP

● Active Minds

● Administration for Children and Families

● AIM Youth Mental Health

● AIR - Attitudes In Reverse®

● Aliento

● Alma

● American Foundation for Suicide Prevention

● AmeriCorps

● batyr

● Ben & Jerry’s Homemade Inc.

● BET

● BetterUp

● Blue Shield of California’s BlueSky Initiative

● Born This Way Foundation

● Boys & Girls Clubs of America

● BRAVO SIERRA

● Bring Change to Mind

● Charity Bomb

● Chipotle Mexican Grill

● Cities Thrive Coalition

● City of Kindness

● CivicGeorgia

● Clubhouse International

● CMT

● Coalition of Asian Pacifics in Entertainment (CAPE)

● Color Of Change

● Comedy Central

● Comedy Gives Back

● Communities In Schools®

● Compass Coffee

● Complex Networks

● Cope Notes®

● Crisis Text Line

● CURA Strategies

● Didi Hirsch Mental Health Services

● DoSomething.org

● Dr. Lorna Breen Heroes’ Foundation

● Drumming for Your Life Institute

● Empathy Rocks

● Empire Vets

● End Rape On Campus

● Entertainment Industries Council, Inc. (EIC)

● Eventbrite

● EVERFI

● Falkora Mental Health and Neutrotech Initiative

● FaZe Clan

● Feeding America®

● Fender Musical Instruments Corporation

● Find Your Anchor

● First Responders First

● Fountain House

● FourBlock

● General Assembly

● Generation S.O.S.

● GI Go Fund

● GIPHY

● Give an Hour

● GLAAD

● Grit Digital Health

● Gympass

● #HalfTheStory

● HeadCount

● Headspace

● Health Action Alliance

● Hilinski’s Hope

● Hillel International

● Hines Foundation

● Home Base

● Hope For The Day

● Hopelab

● Inseparable

● International Mental Health Association (IMHA)

● It's On Us

● JobPath Partners

● Joyful Heart Foundation

● JV Agency

● kate spade new york

● Kenneth Cole

● LogoTV

● Long Island Alzheimer's Dementia Center

● Love is Louder

● MAD TASTY

● March for Our Lives

● MedCircle

● Mental Health America

● #MentalHealthPH

● Mentally Aware Nigeria Initiative (MANI)

● Morgan Stanley

● Movember

● MTV

● Musack

● MusiCares

● Muslim Advocates

● Muslim Public Affairs Council

● National Alliance on Mental Illness (NAMI)

● NAMI Westside Los Angeles

● National Action Alliance for Suicide Prevention

● National Alliance for Hispanic Health

● National Safety Council

● NBCUniversal

● Never Alone Mental Health & Suicide Prevention

● NEXUS

● NM Impact Ltd.

● NoStigmas

● Notes for needs

● NowMattersNow.org

● NowThis

● Number Story

● Office Depot

● On Our Sleeves®

● One Love Foundation

● One Mind

● Operation Homefront

● Overtown Youth Center

● Painted Brain

● Panorama Global

● Paramount Pictures

● Paramount Network

● PAUSE+EXPAND

● Peer Health Exchange

● Penske Media Corporation

● Plant People

● Poder Latinx

● Pop TV

● Project Healthy Minds

● Psych Hub

● Puffco

● Punk Rock Food Drive

● Queens Gaming Collective

● Rare Beauty by Selena Gomez

● Reddit

● Represent Justice

● RespectAbility

● Rise Above The Disorder

● Rock to Recovery

● Saint City Culinary Foundation (iheardyou.org)

● Sana Benefits

● Sanvello Health

● Shatterproof

● SHOWTIME®

● Simon Wiesenthal Center Museum of Tolerance

● Smithsonian Channel

● Snap Inc.

● Songs That Saved My Life

● Sound Mind Live

● Special Olympics, Inc.

● Storyline Partners

● Stronger Than Stigma®

● Student Veterans of America

● Substance Abuse and Mental Health Services Administration (SAMHSA)

● Taskeen Health Initiative

● TaskForce

● Teen Line

● The Ad Council

● The Chopra Foundation

● The Clinton Foundation

● The Jed Foundation

● The John F. Kennedy Center for the Performing Arts

● The Kennedy Forum

● The Lewis Prize for Music

● The Mental Health Coalition

● The National Council for Behavioral Health

● The People Concern

● The Trevor Project

● The Upswing Fund for Adolescent Mental Health

● Therapists in Tech

● Therapy for Black Girls

● theSkimm

● THIRA Health

● Thrive Global

● TimelyMD

● TIME’S UP Foundation

● To Write Love on Her Arms

● Too Small To Fail

● Trans Lifeline

● TV Land

● Two Chairs

● Uber

● UNICEF

● United Nations Verified

● Unite The United

● United Suicide Survivors International

● United Way Worldwide

● Univision Communications Inc.

● VH1

● ViacomCBS

● ViacomCBS Veterans Network

● Vibrant Emotional Health

● VICE Media Group

● Vice Ventures

● Victoria’s Secret PINK

● VidCon

● Watering Seeds

● Wounded Warrior Project

● YouTube

Mental Health Action Day is being planned in partnership with TaskForce, a cultural organizing agency that builds capacity for those taking on the most pressing challenges facing our communities, our nation and our world.

"From Covid-19 to economic struggles and the continuing fight for racial justice, the other half of the twin pandemic is the rise of our mental health challenges," said Erika Soto Lamb, Vice President of Social Impact Strategy at MTV Entertainment Group. "This is a critical moment to shift our culture from mental health awareness to mental health action and MTV is proud to come together with diverse cross-sector leaders on this inaugural day to encourage and empower people to take action -- for themselves, for their loved ones or for the systemic changes needed to improve our social and emotional wellbeing."

Additional participants and more information about how each partner will activate on May 20 will be forthcoming. More on Mental Health Action Day and initial partners can be found at www.MentalHealthActionDay.org and follow along at #MentalHealthAction.

About Mental Health Action Day

Mental Health Action Day is an open-source movement of brands, organizations and cultural leaders to drive culture from mental health awareness to mental health action. The first Mental Health Action Day will take place on May 20, 2021 with a mission to encourage and empower people to take their first steps towards mental health action -- whether for themselves, for their loved ones or to advocate for systemic changes, because mental health is health. Learn more at www.MentalHealthActionDay.org

Additional statements in support of Mental Health Action Day:

Talinda Bennington, Founder of 320 Changes Direction:

"320 Changes Direction was founded after I lost my late husband, Chester Bennington of Linkin Park, to suicide in 2017. Our mission is to change the culture surrounding mental health. Over the last several years, there has been a significant shift towards a more open dialogue surrounding mental health and more access to mental health resources. MTV’s Mental Health Action Day is the most significant step yet; Moving from Mental Health Awareness to Mental Health ACTION! 320 Changes Direction is honored to be a founding partner in this extraordinary endeavor."

Susan Stilwell, Founder of AIM Youth Mental Health:

"Just like we need the science to find vaccines for COVID-19, we need the science to find better treatments for mental illness. While talking about young people’s mental health is important, it is not enough. We need to find the answers, and to find the answers, we have to fund the science – the research – that is so desperately needed right now. On Mental Health Action Day, let’s not only encourage the mental health conversation, but also the urgent need for mental health research."

AIR Attitudes In Reverse®:

"Mental illness is like AIR. Just because you can't see it, doesn't mean it isn't there. It is all around us."

Dr. Christine Yu Moutier, Chief Medical Officer of the American Foundation for Suicide Prevention:

"More people than ever are recognizing that mental health is just as important as physical health. With this increased public understanding and the need to deepen the public's understanding of how to take care of mental health, we are proud to participate in the MTV Mental Health Action Day. All of these combined community and organizational actions, and a public day that amplifies the importance, helps in AFSP’s mission to save lives and bring hope to those affected by suicide."

Ben & Jerry’s Homemade, Inc.:

"We believe that when someone has a mental illness, it should be far easier, and more affordable, than it is today to get help. And when someone is experiencing a full-blown mental health crisis, cops shouldn’t be the first responders. It’s time for change."

Alexi Robichaux, CEO and Co-Founder of BetterUp:

"At BetterUp, we actively champion the importance of mental fitness - which is about tapping into our strengths and building resilience in order to be our best, happiest, and healthiest selves. We started the company eight years ago with a vision to build the gym for mental health, and while the conversation around mental wellbeing has become more open in the past year, we’re excited to help people shift from awareness to action, to proactively take care of their mental health today. Mental health is health, and we’re proud to be a part of this initiative to elevate the importance of mental fitness and to help others work toward a greater sense of clarity, purpose, and passion."

Amanda Lasik, BlueSky Program Manager at Blue Shield of California:

"Mental illness is the number one reason California children are hospitalized and the pandemic has only exacerbated the crisis. That’s why Blue Shield of California’s BlueSky Initiative is committed to helping connect youth, educators and parents with holistic mental health resources and support. We are excited to join partners across the nation in MTV’s first Mental Health Action Day. Working together, we can spotlight common mental health concerns and support even more youth and families in need."

Michelle K. Sugihara, Executive Director/CEO of CAPE (Coalition of Asian Pacifics in Entertainment:

"CAPE is proud to be a founding partner of MTV's inaugural Mental Health Action Day. May is both Asian American Pacific Islander Heritage Month and Mental Health Awareness Month and we're excited to highlight the intersectionality within our communities."

Charity Bomb:

"Charity Bomb's congruous alignment with MTV for Mental Health Action Day allows us to showcase and offer our invaluable EQ/SEL resources to galvanize young minds from mental illness during this challenging time."

Marissa Andrada, Chief Diversity, Inclusion & People Officer of Chipotle Mexican Grill:

"At Chipotle, our vision for people is to create a culture where employees can thrive and pursue their passion. To ensure our employees can build a supportive network and ensure mental fitness, we are proud to offer access to mental health benefits for both our employees and their family members. We are inspired by the momentum of Mental Health Action Day and will continue to amplify the message year round with our voice and our actions."

Chirlane McCray, First Lady of New York City and Founder of ThriveNYC and the Cities Thrive Coalition:

"There is no health without mental health. Children and their families will feel the adverse mental health effects of the pandemic throughout their lives, and we need to ensure that every American has access to mental health resources. New York City continues to break barriers to mental health care with a collaborative agency approach, groundbreaking ThriveNYC programs and tele-mental health services. I am excited to raise my voice on Mental Health Action Day to encourage more people to get the mental health support they need to live healthy lives."

Deepak Chopra MD, Author and Founder of The Chopra Foundation:

"Mental well-being and mental hygiene are the number 1 priority to help prevent extinction from human causes, such as, climate change, social and economic injustice, war and terrorism, the pandemic of suicide in teens and adults, and from the psycho-pathology of collective insanity that it is now assumed to be normal. Mental Health Action Day supports the collective conversation creating emergent solutions for ALL."

Poonacha Machaiah, Social Entrepreneur & CEO of The Chopra Foundation:

"The loneliness epidemic has been accelerated due to COVID. Loneliness and social isolation can be as damaging to health as smoking 15 cigarettes a day. We need to democratize access to mental hygiene tools and rebuild our communities. We are incredibly grateful to partner with MTV and provide resources for Mental Health Action Day."

Joel D. Corcoran, Executive Director and CEO of Clubhouse International:

"We are stronger when we stand together. At Clubhouse International and on behalf of our global network of Clubhouse communities, we call on governments everywhere to invest in meaningful support, services and opportunities for people overcoming mental illness. It is time for all of us to join the conversation. Mental health is everyone’s business. Let’s make Mental Health Action Day 2021 the start of something big! Be part of the change. Speak up for mental health."

Rashad Robinson, President of Color Of Change:

"Color Of Change – the nation’s largest online racial justice organization – is proud to participate in the inaugural Mental Health Action Day in partnership with MTV. By joining forces with this powerful coalition, we will continue to build awareness among potential allies, turning energy around racial justice into real policy. A major part of mental health is ensuring that those in power are creating a safe and equitable world for Black people by means such as divesting from racist policing, and investing in communities and mental health services. Color Of Change, alongside our millions of members, will continue to demand the physical and mental protection Black people need not only to survive, but become powerful in our communities, as the devastating effects of COVID-19 continue to disproportionately affect and threaten our livelihoods."

Communities In Schools:

"Communities In Schools ensures that all students receive the social, emotional and mental health support they need in schools and beyond the classroom. We are proud to raise our voice on Mental Health Action Day and join others in expressing the importance of empowering everyone to take the first steps toward mental health in their lives, in the lives of those they love and in their communities."

Christian Baesler, President of Complex Networks:

"Since implementing remote work in early March of 2020, Complex Networks quickly began to explore more meaningful ways to support our employees as they navigated these unprecedented times. Most notably, we introduced Mental Health Fridays, a bi-weekly initiative that closes our remote offices and encourages employees to focus on themselves, friends and families, and any non-work-related activities. We are proud to join the ranks of conscious global brands that value their employees and audience's wellness over all else."

Johnny Crowder, Founder & CEO of Cope Notes:

"I grew up in an abusive environment while coping with multiple mental illnesses at the same time. When it felt like the world didn't understand me, I would turn to music videos for comfort and relief. Partnering with MTV to raise mental health awareness and inspire action isn't just a professional dream of mine, but a deeply personal one as well."

Crisis Text Line:

"The core of Crisis Text Line's mission is to promote mental well-being for our community in all of its racial, socioeconomic and mental health diversity. In a year filled with isolation, fear and grief, Crisis Text Line was dedicated to creating an empathetic and culturally responsive community where those facing their darkest moments could turn to feel hopeful, resilient and a little less alone. We are proud to partner with MTV Entertainment Group on Mental Health Action Day to advance our goals of creating a world led by compassion."

Steven Angel, President of Drumming for Your Life:

"The Drumming for Your Life Institute is excited to be part of MTV’s Action Day to advance the cause of mental health by giving greater awareness to the problems and offering solutions. We are dedicated to using the power of rhythm to help children, youth and adults develop the emotional, academic, and social skills needed to succeed in school and in life."

David Hanrahan, CHRO at Eventbrite:

"The pandemic has created difficult circumstances for countless people around the globe - from the loss of loved ones, social isolation, unemployment, and new caregiving struggles - all major factors driving declines in mental health. But it also shined a spotlight on how critical it is to prioritize and address mental health issues in the workplace. Our philosophy at Eventbrite is it’s OK not to be OK, and we’re proud to stand alongside hundreds of other organizations on Mental Health Action Day to help move mental health issues from just awareness to action."

Jon Chapman, Co-Founder and President of EVERFI:

"Living through the coronavirus pandemic for the last year has cast a bright spotlight on health and wellness and amplified an already critical need for awareness and resources dedicated to mental health. Removing the stigma around talking about mental health is an important first step but access to resources to help is crucial. We are proud to be joining with MTV and so many like-minded organizations to raise awareness and provide resources to those in need."

Nathaan Demers, Psy.D., VP of Clinical Programs and Strategic Partnerships at Grit Digital Health:

"For our team, ‘Mental Health Action’ day comes 365 days a year. In our work, we strive to increase mental health literacy, decrease stigma and connect individuals to the right mental health and well-being resources at the right time to promote holistic health. We are proud to join MTV’s Action Day, as bringing together leading brands, nonprofits and individuals is one of the best ways to move us toward a stigma-free society."

Stephen Massey, Managing Director of the Health Action Alliance:

"The gravity of loss, despair and uncertainty over the past year has taken a tragic toll on our physical and mental health. As our country and our economy emerge from the shadow of the COVID-19 pandemic, businesses can take decisive action to support the mental health of their employees, raise awareness and de-stigmatize mental health issues, and prioritize partnerships with public health organizations that provide mental health support to communities. The Health Action Alliance is a proud partner with Mental Health Action Day to develop and share new resources for employers, and to engage business leaders with tools and guidance to support the mental health of workers, customers and communities."

Brigadier General (ret.) Jack Hammond, Executive Director of Home Base:

"As a national organization dedicated to bringing healing and hope to Veterans, Service Members, and Families from across the nation who are suffering from the invisible wounds of war, Home Base is proud to join MTV and the countless other organizations committed to normalizing mental health care at a time when it is more important than ever before."

Bill Smith, Founder of Inseparable:

"The mental health crisis is snowballing and it’s an all hands-on-deck moment to save countless lives in every neighborhood in America. We are grateful for ViacomCBS’ leadership and together we can, and will, advance a healthy mental health conversation and pass the policies we so need and all deserve."

It’s On Us:

"As the nation's leading youth sexual assault prevention nonprofit organization It's On Us recognizes how critical mental health and wellness are to stopping violence. We are proud to partner with MTV on Mental Health Action Day to amplify these important messages."

Courtney Knowles, Senior Advisor for The Jed Foundation:

"JED and PINK believe mental health is one of the biggest challenges…and opportunities for young adults today," says Courtney Knowles, Senior Advisor for The Jed Foundation. "We’re partnering with MTV Entertainment Group on Mental Health Action Day to reach Gen Z where they are, using voices and messages that resonate to start conversations, and encourage them to make their move by taking actions to feel better and thrive, protect their mental health, overcome challenges and support one another."

Former Congressman Patrick J. Kennedy, Founder of The Kennedy Forum:

"It's time to break down the barriers to care and support. There is no health without mental health! Through advocacy, policy, education, and partnership, The Kennedy Forum stands ready to make a difference. On Mental Health Action Day, let’s start a new conversation in this country—one that shines a spotlight on self-care, compassion for others, and better access to quality, evidence-based treatment that puts people on the path to recovery."

Kenneth Cole, Chairman and Chief Creative Officer of Kenneth Cole and Founder of the Mental Health Coalition:

"I am proud to be a part of this collective effort to shine a light on such an important issue and to be able to work with so many impressive brands and inspiring organizations. I am confident that together, but only together, we can end the devastating stigma surrounding mental health that impacts so many."

Dalouge Smith, CEO of The Lewis Prize for Music:

"The Lewis Prize for Music is proud to join MTV in observing Mental Health Action Day. The CDC has reported the expanded need for children's mental health care services during the COVID-19 pandemic. The Lewis Prize for Music is proud to support creative youth development programs across the country that put music making at the forefront of combatting this growing mental health crisis."

Mentally Aware Nigeria Initiative (MANI):

"If there's ever been a time when action on Mental Health is paramount, this is it. As we, in varying capacities, begin the journey to build back better from the impact of the Covid-19 pandemic, we need to demand action for mental health from our leaders and continue to make the case for increased policy and financial commitments for mental health."

Joan Steinberg, President of the Morgan Stanley Foundation, and CEO of the Morgan Stanley Alliance for Children’s Mental Health’s Advisory Board:

"At Morgan Stanley, we’ve made it our mission to find ways to fund resources and raise awareness for mental health needs among children and young people – recognizing the profound impact it has on so many individuals. We look forward to continuing that work with MTV and the partners on Mental Health Action Day to drive mental health awareness for better outcomes."

Mark Hedstrom, US Executive Director of Movember:

"We’re honored to be a part of MTV’s Mental Health Action Day and applaud their efforts in continuing to raise awareness about mental health. This past year has been especially challenging for so many people and Movember is committed to continuing our work alongside MTV and other partners. We know elevating the conversation, staying connected and taking action for our individual and collective mental health are essential to helping us all build healthier communities."

Chuck Ingoglia, President and CEO of the National Council:

"The National Council for Behavioral Health is so proud to be part of this movement to call attention to mental health and substance use disorders. Starting conversations about mental health and substance use disorders is the first step to raise awareness, improve access and reduce stigma. Let’s do all we can to encourage people to speak openly and take action. We can’t start a movement until we start a conversation."

Gabriella Wright, Actress and Co-Founder, Never Alone Mental Health & Suicide Prevention:

"It is not that we have that ONE solution to our ongoing mental health crisis, but together, as a collective, we ARE the solution, and in this way, mental health action day is an important stepping stone in the direction of creating a global alliance where all resources are accessible for everyone."

Jacob Moore, Founder and CEO of No Stigma:

"The conversation about mental illness and suicide is finally happening. Now, it’s time to translate talk into positive action. The time for change is now and it starts with each of us."

NowMattersNow.org:

"NowMattersNow.org knows we are all closer to a positive shift than ever. Today, you can help - give out free emotion-harnessing tools from Dialectical Behavior Therapy by sharing our website."

Number Story:

"Number Story and ACE Resource Network are excited to be a part of Mental Health Action Day. Adverse Childhood Experiences (ACEs) are a significant contributor to the mental health challenges we commonly experience as adults. We hope that people will use this day to explore their story and learn more at ACEResourceNetwork.org."

Brandon Staglin, President of One Mind:

"As a schizophrenia survivor, I can attest that taking responsibility for one’s mental wellbeing unlocks self-confidence, hope and healing. I’m proud One Mind is participating in MTV’s Mental Health Action Day to inspire folks to take charge and to care for themselves and others."

Louise Langheier, Co-Founder and CEO of Peer Health Exchange:

"Peer Health Exchange is honored to partner with MTV to make mental health a priority. Our mission is to build healthier communities with young people. Mental Health Action Day is a part of that commitment, and I hope it will be an everyday exercise— to center mental wellness as a part of our everyday lives."

Elyse Cohen, Vice President of Social Impact & Inclusion at Rare Beauty by Selena Gomez:

"When Selena Gomez launched Rare Beauty, she wanted to make sure a clear purpose was at the center of her brand. That purpose has always been addressing mental health, which has had a profound impact on our founder’s life. At Rare Beauty, supporting the mental health of our community, employees, and partners is core to everything we do. Everyday, Rare Beauty aims to reduce the stigma associated with mental health, address the epidemic of chronic loneliness, and help give people access to the resources they need to support their mental health through our Rare Impact Fund. One percent of all Rare Beauty sales go directly to the Rare Impact Fund. We are thrilled to participate in Mental Health Action Day and shine a national spotlight on this issue."

Reddit:

"Reddit is home to an ever-growing number of communities where people connect and find support in both uplifting and trying times. Today, we continue our commitment to providing our communities with safe spaces by joining MTV in recognition of the first Mental Health Action Day."

Lauren Appelbaum, Vice President of Communications at RespectAbility:

"RespectAbility has been proud to partner with the MTV Entertainment Group on a variety of projects and Mental Health Action Day is one such initiative – one which should spur action 365 days a year. By bringing together a diverse group of corporations and nonprofits, MTV’s Mental Health Action Day can help both decrease the stigma that prevents people from living their authentic lives while also ensuring that people know where to find mental health and well-being resources. One way to do this is to ensure more authentic storytelling of mental health on screen. RespectAbility is honored to be joining in this effort to raise awareness, the first step in leading to concrete action."

Saint City Culinary Foundation:

"Those that serve us everyday are often left with no one to serve them. The issue of mental health has never been more important in the lives of food & beverage industry workers than it is in this moment in time. Access to mental health resources, for these workers, is scarce and often unattainable. Our program, HEARD, is dedicated to shining a light on this issue as it brings practical and intentional resources to our food & beverage service industry family."

Will Young, CEO and Co-Founder of Sana Benefits:

"Mental health is a vital determinant of overall health, and at Sana Benefits we have made access to mental health professionals a priority for both our members and employees. No-cost, virtual mental health is readily available to all members, and we will continue our commitment towards quick, easy, and affordable help the moment it’s needed."

Mary Davis, CEO of Special Olympics:

"People with intellectual disabilities are among the most marginalized and excluded people worldwide. Over the last year, Special Olympics athletes have experienced acute loneliness, anxiety and stress due to their competitions being cancelled and the social isolation due to COVID-19. Special Olympics emphasizes how important mental health is to being at one’s best. Our Strong Minds programming provides activities to promote emotional well-being, reduce traumatic stress and improve coping skills and resilience. We are thrilled to partner with MTV in their first Mental Health Action Day, where they are putting a spotlight on the need for providing critical resources and information to promote emotional well-being and mental health."

Gabrielle Magid, Founder & CEO Stronger Than Stigma®:

"MTV Entertainment Group shapes culture and sets standards. It's so encouraging to see their commitment to mental health and the fact they recognize that "getting help" is complicated; a multi-step process, with the first one often being the hardest to take. Stronger Than Stigma® is proud to partner on and amplify this important work. As we always say, 'There is strength in asking for help. Do it."

Taskeen Health Initiative:

"Stories of resilience can help others open up and build resilience. By coming together to change the conversation around mental health, MTV's Action Day encourages and empowers people around us to seek support and speak up about their struggles. Together we can amplify the message. Speak up for Mental Health."

Teen Line:

"The youth mental health crisis has been compounded and exacerbated by the COVID-19 pandemic. Now more than ever, youth need and deserve reliable, trustworthy peer-support. Teen Line is proud to stand with our mental health partners to help elevate the conversation and take action."

Therapists in Tech:

"Therapists in Tech (TnT) brings over 400 thought-leaders from the digital mental health revolution together who are committed to advocating for mental health awareness and improvement of access and reach through digital health initiatives. For us, it's mental health action day every day and we're proud to partner with MTV on Mental Health Action Day."

Arianna Huffington, Founder and CEO of Thrive Global:

"Even before the coronavirus pandemic, we were already in a growing mental health crisis. And the past year has shown us the value of mental resilience, and the necessity of putting an end to the stigma around mental health and widening access to mental health services. Mental Health Action Day will help spur the culture shift we need on mental health and well-being."

Trans Lifeline:

"Trans people are the experts in our own lives and experiences, and we know how to support each other in the face of discrimination in our healthcare & mental health care systems. If you need support from a trans community member who gets it, call our hotline. We never involve emergency services or police to support you, unless you make that explicit request."

Ron Estrada, Senior Vice President of Head of Government Relations and Corporate Social Responsibility at Univision Communications Inc.:

"Univision’s commitment to informing and empowering our community related to health and wellness is long-standing. Providing resources and information about mental health, especially in the wake of the ongoing COVID-19 pandemic is critical for our community. We commend MTV for providing this platform and all those joining us in participating in the Mental Health Action Day to help young Latinos take the first step towards improving their mental wellbeing."

Kimberly Williams, President & CEO of Vibrant Emotional Health:

"Stories of hope can save lives. By coming together to change the conversation about mental health, MTV's Action Day encourages and empowers other people to seek support and tell their story, particularly younger generations."

Vice Ventures:

"At Vice Ventures, mental health is built into nearly everything we do - from efficiently managing our own business, to our portfolio companies responsibly connecting with consumers. We see mental health as one of the hidden factors behind performance on any number of metrics, but especially in terms of thoughtful decision making."

Lt. Gen. (Ret.) Mike Linnington, CEO of Wounded Warrior Project:

"Millions of veterans live with the invisible wounds of war with some never seeking care. Wounded Warrior Project is dedicated to changing that through our Warrior Care Network and other signature programs and services. We’re proud to join MTV and the countless other organizations committed to normalizing mental health care."

View source version on businesswire.com: https://www.businesswire.com/news/home/20210413006008/en/

Contacts

Media:
Jo Flattery, jo.flattery@viacom.com