With growing health concerns and rising disease rates, fortified foods are anticipated to become increasingly popular. The fortification alliance plays a crucial role in coordinating partners, involving consumers, and garnering political and private support for fortification programs, essential for their success.
NEWARK, Del, Dec. 04, 2023 (GLOBE NEWSWIRE) -- The global fortified food market is projected to reach a value of US$ 257,715 million by 2033, growing at a positive CAGR of 6.2% for the forecast period. Consumers in industrialized economies are increasingly aware of the health benefits of fortified foods, which is a driving force behind the market for these products.
A significant amount of progress has been achieved in the area of food fortification across Africa. In order to prevent and control micronutrient deficiencies, more countries are supporting staple food fortification, in addition to capacity building and system strengthening.
A fortified food or condiment is that which contains one or more micronutrients intentionally added to improve health and nutritional quality, while posing minimal health risks. The addition of micronutrients can increase the nutritional value of staple foods as well as help restore micronutrients lost during processing.
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The World Health Organization (WHO) and the Food and Agriculture Organization (FAO) define food fortification as the deliberate addition of necessary micronutrients and vitamins to food to make it more nutritious. Business owners, however, have the opportunity to tap into the growing economies of Asia and the Pacific. North America and other developed regions are also predicted to continue to drive demand for these products.
With the prevalence of chronic diseases and nutrient deficiencies, consumers are increasingly seeking foods that contain essential nutrients and support specific health goals. As fortified foods are highly convenient, marketable, and strategically positioned, modern trade outlets are valuable drivers of growth.
A variety of fortified foods are being developed by manufacturers that meet the various preferences and dietary restrictions of consumers, such as vegan, gluten-free, and dairy-free diets. Fortified foods are increasingly containing functional ingredients such as probiotics, prebiotics, antioxidants, and botanical extracts to make them more nutritious, functional, and tasty. A number of health benefits have been linked to these ingredients, including improving gut health, boosting immunity, and preventing disease.
With the continual advancements in drying technology, including freeze-drying, spray drying, and vacuum drying, it is anticipated that these advances will lead to improving efficiency, cost-effectiveness, and better retention of the nutrient content of the crops. There is a possibility that consumers will find it more appealing to consume fortified foods produced through these methods.
Key Takeaways from the Market Study
The fortified foods market is estimated to reach US$ 207,352.6 million by 2032.
A CAGR of 2.5% was recorded between 2018 and 2022 for fortified foods.
Japanese sales accounted for 5% of the global market in 2022.
According to analysts, the market for fortified foods in the United Kingdom grew by 2.5% in 2022.
The micronutrient market for vitamin D is forecast to dominate during the forecast period.
Yogurt with added vitamins is expected to gain popularity in the coming years.
“Innovation and the development of new products will fuel fortified food market growth. A rising number of government initiatives and research and development activities are expected to drive growth in the market,” says Nandini Roy Choudhury, Client Partner at Future Market Insights.
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More companies are collaborating and establishing strategic partnerships in the fortified foods industry.
Fortified food companies conduct research and development, innovate, develop products, expand geographically, and establish strategic partnerships.
In July 2023, Big G breakfast cereals will contain double the amount of vitamin D as they currently do, providing 20% of the daily dose of vitamin D. The first cereals to include the vitamin boost are Cinnamon Toast Crunch and Cheerios; later this summer, Cocoa Puffs, Lucky Charms, Trix, and Cookie Crisp will follow. By the end of this year, the company plans to offer a full line of vitamin D-fortified cereals nationwide.
In August 2023, the Directorate of Food and Civil Supplies will collaborate with PATH, its technical partner, to raise awareness about plastic rice circulating on social media.
Key Companies Profiles
Tata Chemicals Limited
Koninklijke DSM NV
Stern-Wywiol GmbH & Co.KG
Nutritional Holdings (Pty) Limited
Dr. Paul Lohmann GmbH KG Chemische Fabrik
Wright Enrichment Inc.
Ufuk Kimya llac Sanayi Ve Ticaret Limited Sirketi
Know More about What the Fortified Foods Market Report Covers
Future Market Insights offers an unbiased analysis of the global fortified foods market, providing historical data for 2018 to 2022 and forecast statistics from 2023 to 2033.
To understand opportunities in the fortified foods market, the market is segmented based on raw material, micronutrients, application, technology, and sales channel industry type across six major regions.
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Fortified Foods Market by Category
By Raw Material:
Ther Fortifying Nutrients
Value added Food
Coating & Encapsulation
By Sales Channel:
Other Retail Format
South Asia & Pacific
The Middle East & Africa
About the Food & Beverage Team at Future Market Insights
The food & beverage team at Future Market Insights offers expert analysis, time-efficient research, and strategic recommendations with the objective to provide authentic insights and accurate results to help clients worldwide. With a repertoire of over 100+ reports and 1 million+ data points, the team has been analyzing the industry lucidly in 50+ countries for over a decade. The team provides a brief analysis of key trends including competitive landscape, profit margin, and research development efforts.
Nandini Roy Choudhury (Client Partner for Food & Beverages at Future Market Insights, Inc.) has 7+ years of management consulting experience. She advises industry leaders and explores off-the-eye opportunities and challenges. She puts processes and operating models in place to support their business objectives. She has exceptional analytical skills and often brings thought leadership to the table.
Nandini has vast functional expertise in key niches, including but not limited to food ingredients, nutrition & health solutions, animal nutrition, and marine nutrients. She is also well-versed in the pharmaceuticals, biotechnology, retail, and chemical sectors, where she advises market participants to develop methodologies and strategies that deliver results.
Her core expertise lies in corporate growth strategy, sales and marketing effectiveness, acquisitions and post-merger integration and cost reduction. Nandini has an MBA in Finance from MIT School of Business. She also holds a Bachelor’s Degree in Electrical Engineering from Nagpur University, India. Nandini has authored several publications, and quoted in journals including Beverage Industry, Bloomberg, and Wine Industry Advisor.
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