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How GM Cruise uses its Dashride acquisition to build a robo-taxi company

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It started back in their college days when Thomas Bachant and Nadav Ullman were trying to get safe rides around the University of Connecticut campus. There was a disconnect between the partygoers who needed a ride and the designated, sober drivers.

So the two teamed up and built a mobile app, Sobrio, to make it easier to find someone going out but not drinking. When that took off at their campus they brought it to other universities. After graduation, they bought an RV and drove from campus to campus to get students hooked up to the ride platform.

Eventually they started getting calls from fleet managers who said that they wanted what they had built for universities for, say, a limo company's service. Sobrio became Dashride and the team was then working with ground transportation companies on their dispatching software, booking, billing, and other operations.  Read more...

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