With all the well-deserved criticism thrown at Apple Maps over the last few weeks, there's one big bonus worth mentioning.
Unlike the old version that used Google Maps, the Apple Maps app uses a lot less cellular data.
According to a study by Onavo, a company that makes an app that monitors cellular data usage, the Apple Maps app uses 80% less data than the app using Google Maps. We came across the study on Gizmodo.
Onavo used two iPhones, one running the old Maps app that used Google data and one running the new Apple Maps app. Here's what they found when using the standard maps view:
On Google Maps, the average data loaded from the cellular network for each step was 1.3MB. Apple Maps came in at 271KB – that’s approximately 80% less data! On some actions, such as zooming in to see a particular intersection, Apple Maps’ efficiency advantage edged close to 7X.
Apple Maps performed better with satellite view too:
However, it seems that even in Satellite View, Apple has considered data usage. Our tests found Apple Maps uses only half as much data as Google Maps for the same Satellite searches and views (an average of 930KB for a single page load on Google Maps vs. 428KB for Apple Maps).
Other problems with Apple Maps aside, this is a pretty big advantage. Many people use the app while out and about when they don't have access to Wi-Fi, so it's nice to know Apple took cellular data usage into account.
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