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Iconosys Receives Trademark Protection for Zombie Slasher® From the United States Patent & Trademark Office

Iconosys adds the Zombie Slasher® trademark to its coveted catalog of registered trademarks, joining Trick or Tracker®, Text Kills®, and Drive Reply®

SAN CLEMENTE - Today, Iconosys, Inc.™, a leading developer of over 1000 family safety, lifestyle, and entertainment Smartphone apps (including the ever popular Trick or Tracker® and Drive Reply® apps), is pleased to announce the formal ®egistration of its trademark, Zombie Slasher®, with the United States Patent and Trademark Office (USPTO). This registration adds to the company’s existing portfolio of similarly protected trademarks, including the Trick or Tracker® and Drive Reply® trademarks that accompany related apps, websites, merchandise, and licensing agreements, along with the protected Text Kills® trademark for the Text Kills non-profit and community outreach organization conceived by Iconosys founder and CEO, Wayne Irving II.

Traditionally defined as being an animated corpse resurrected by mystical means, such as witchcraft, the term “zombie” is now often used to describe a hypnotized person devoid of consciousness and self-awareness, yet with mobility and the ability to respond to its surroundings. Since the late 1800s, zombies have gained increasing popularity, particularly in North American and European folklore. In more modern times, references to zombies have taken the meaning of an undead being in horror fiction accounts and stories, and they have appeared as plot devices in various books, films, television shows, and video games. See Wikipedia (“Zombie”). Indeed, the following is just a bloodless smattering of the types of ways that the term has infiltrated our popular culture:

Zombies as a brand:

Zombie Movies and Television Shows (“Night of the Living Dead”, “Zombieland”, “The Walking Dead”, “World War Z”, starring Brad Pitt, “I am Legend”, starring Will Smith); Zombie Books (“World War Z: An Oral History of the Zombie War”; a 2006 post-apocalyptic horror novel by Max Brooks, and a follow-up to his 2003 book, “The Zombie Survival Guide”); Zombie Video Games and Apps (“Zombie Slasher®”, “Zombie Slasher® LA”, “Zombies vs. Plants”); Rock Stars (“Rob Zombie”, “The Zombies”); Live Action Games (“Humans vs. Zombies,” played annually at 1000’s of college and corporate campuses by millions of participants during the month of October); and Zombie-like diagnosed illnesses or conditions (Cotard's syndrome, sometimes known as “Walking Corpse Syndrome”, where patients/sufferers feel as though their brains are dead, that they’ve lost their organs, blood, soul and/or body parts and that they're essentially zombies).

Recognizing this growing “zombie mania”, as well as the continued attractive growth prospects for the video game market in both North America and abroad (projected 7.2 compound annual growth rate globally during the period 2007-2016) (see PWC Global Entertainment and Media Outlook: 2012-2016), Iconosys developed its “Zombie Slasher®”, as interactive role playing game and experience, where the player participates by protecting the innocent citizens from hungry, brain-eating zombies on the streets of San Francisco(yes, the myth is fulfilled by the fact that zombies feed on human brains)… utilizing an eye-catching variety of effective and powerful weaponry in doing so.

Both of Iconosys’ Zombie Slasher® branded games, “Zombie Slasher® and Zombie Slasher LA” are available for purchase on iTunes for the iPhone, iPad, and iPod, on Google Play for Android devices, on Barnes & Noble’s Online Marketplace for the Nook Color & Nook HD, and at Amazon.com’s AppStore for the Android devices, the Amazon Kindle and the Amazon Kindle HD. Get the Amazon AppStore for your AndroidOS device here: http://www.amazon.com/getappstore. Zombie Slasher® games and products are also available from www.zombieslasher.com.

In addition, Iconosys has been designing and developing two additional incarnations of the Zombie Slasher® brand, through coming games, “Zombie Slasher®: Cheerleaders,” and “Zombie Slasher®: Football”, now in final stages of development and slated for release during this year’s “Humans vs. Zombies” week and in conjunction with the related festivities at numerous campuses during the week immediately preceding the week of Halloween. For more on Humans vs. Zombies, visit www.HumansVsZombies.org.

Today’s announcement and the related trademark registration with the USPTO represents an important and significant positive step taken by Iconosys in its program to continue to accumulate and protect its proprietary brands and related technologies through the use of trademark, copyright and patent filings, including the pending registrations of additional trademarks and copyrights related to Iconosys innovations, technologies, and brands.

About Iconosys, Inc.:

Iconosys, a member of the National Organization for Youth Safety (NOYS), is also the maker of the widely used and well publicized cyber-bully and family safety apps Word Bully™, Trick or Tracker®, Drive Reply®, and its latest registered trademark app, Zombie Slasher®. Iconosys develops technologies and technology-driven products for its clients with a goal toward designing apps that enrich, enhance, and ultimately make safer, our day-to-day lives. In all, Iconosys has developed a catalog of over 1000 smart device apps and related technologies for iOS, Windows Phone, BlackBerry, and Android OS Smartphones and tablet computers since its founding in 2009, approximately 100 which are directly related to family safety & welfare related services. The company is 10% owned by the public company, Monster Arts, Inc. (MONT).

Iconosys and Iconosys’ Text Kills® are listed on the United States Federal Communications Commissions’ (FCC) Distracted Driving Information Clearinghouse Website under Industry & Technology:


About Zombie Slasher®:

Following the paths of the international phenomena Angry Birds, Cut The Rope, and Fruit Ninja, Zombie Slasher® is poised to be a top selling international gaming brand, with global recognition, reach and “apprehensive” appeal. For partnership interest, please contact Iconosys at (949) 335-5350.

Media Contact:
Brett Staley

(949) 335-5350

Investor Relations Contact:

Any statements contained in this press release that relate to future plans, events or performance are forward-looking statements that involve risks and uncertainties, including, but not limited to, the risks associated with the management appointment described in this press release, and other risks identified in the filings by Monster Offers (MONT), with the U. S. Securities and Exchange Commission. Further information on risks faced by MONTare detailed in the Form 10-K for the year ended December 31, 2012, and in its subsequent Quarterly Reports on Form 10-Q. These filings are or will become available on a website maintained by the U. S. Securities and Exchange Commission at http://www.sec.gov. The information contained in this press release is accurate as of the date indicated. Actual results, events or performance may differ materially. Monster Offers does not undertake any obligation to publicly release the any revision to these forward-looking statements that may be made to reflect events or circumstances occurring after the date hereof or to reflect the occurrence of unanticipated events. Included in this release are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Although the company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations reflected in such forward-looking statements will prove to have been correct. The company's actual results could differ materially from those anticipated in the forward-looking statements.