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Infobip Taps Ex-Banker as CFO as IPO, Stake Sale Plans Loom

Rodrigo Orihuela

(Bloomberg) -- Infobip Ltd., a Croatian software supplier for companies including Uber Technologies Inc, has tapped a former investment banker as chief financial officer as it weighs an initial public offering.

Mario Baburic is to take up the role that wasn’t covered at the company, effective immediately, according to a statement from the Croatian firm. Previously, Baburic headed corporate finance operations for UniCredit SpA’s Croatian unit until 2012 and then moved on to run global business development at Podravka, a Croatian food producer. He also founded Creative Fields Holding, a technology startup.

Infobip is considering holding an IPO in New York, while also looking at other options to raise cash as it eyes expansion in the U.S., Chief Executive Officer Silvio Kutic said in August.

The company provides corporations with technology to send notifications to customers through different channels, such as WhatsApp or text message. Among other things, the technology allows companies to mask contact details between employees and customers. Infobip clients include Vodafone Group Plc and Costco Wholesale Corp.

To contact the reporter on this story: Rodrigo Orihuela in Madrid at rorihuela@bloomberg.net

To contact the editors responsible for this story: Giles Turner at gturner35@bloomberg.net, Molly Schuetz

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