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Introducing Credo -- A Unique Beauty Destination

SAN FRANCISCO, CA--(Marketwired - Feb 4, 2015) - Introducing Credo, (http://www.credobeauty.com) a new online beauty store for exceptionally made artisan brands. Credo focuses on natural beauty as an essential, not an alternative. Credo aims to change the way people think about the ingredients and products they use by providing beautiful, effective and natural beauty products across skincare, make-up, fragrance, bath & body and hair.

Created by a founding member of the Sephora USA team, Credo has a strict standard regarding the products they offer. All the brands at Credo must be effective, feel good and look good in beautiful packaging. They must also be free of harmful toxins in the form of artificial preservatives and synthetic fragrance.

"Our mission is to provide a beautiful venue that can be the destination to educating and helping people look and feel their best," shares Shashi Batra, Founder & CEO of Credo. "We have assembled a unique collection of brands that combine beautiful packaging and natural ingredients that come together to deliver a luxurious, effective and safe experience."

From the artisan workshops in Credo's hometown of San Francisco to the farms of New Zealand, the team at Credo has searched near and far to curate an unparalleled lineup of artisan brands including 21 Drops, Acure, Aloree, Antonym Cosmetics, Armour Beauty, Blithe & Bonny, Buddha Nose, California Naturel, Captain Blankenship, Coola, De Mamiel, Dr. Alkaitis, Dr. Jackson's, Fig + Yarrow, Forager Botanicals, Graydon, Hana Organic Skincare, H. Gillerman Organics, Ilia, Indie Lee, Intelligent Nutrients, Jao Brand, Joanna Vargas, Kahina Giving Beauty, Kari Gran Skincare, Kjaer Weiss, Kypris, Laurel Whole Plant Organics, Lily Lolo, Lina Hanson, Meow Meow Tweet, Mun, Myhavtorn, Nine Naturals, Olivine Atelier, One Love Organics, Osmia Organics, Pour Le Monde, Priti NYC, Province Apothecary, Red Flower, Reverie, RGB, R.L. Linden & Co., RMS Beauty, S5 Skincare, Sans, Skinny Skinny, Stewart + Claire, Studio 78 Paris, Suntegrity, S.W. Basics of BK, Tammy Fender, True Nature Botanicals, Vapour Organic Beauty, Vered Organic Botanicals, W3LL People, Whish Body, and Zoe Organics.

About Credo
Credo is a modern beauty apothecary start-up based in San Francisco, CA. Credo offers an exquisite collection of beautiful brands in all beauty categories focused on natural and sustainable ingredients and brand practices. In addition to its online beauty store, Credo will open its first store location (including both retail & spa elements) in San Francisco, CA in April 2015.