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Italy Ice Cream Market Assessment and Forecasts to 2023: Mars Incorporated, Nestle SA & Ferrero - ResearchAndMarkets.com

The "Italy Ice Cream - Market Assessment and Forecasts to 2023" report has been added to ResearchAndMarkets.com's offering.

Summary

The Italian ice cream sector is led by the 'take-home and bulk ice cream' category in both value and volume terms and the category is also forecast to register fastest value growth during 2018-2023. Hypermarkets & supermarkets is the leading channel for distribution of ice cream in the country. Flexible packaging is the commonly used pack material in the sector. Additionally, older consumers (55+ years) accounted for the highest consumption of ice cream in the country. Unilever, Sammontana Spa and Froneri International Limited are the leading players in the sector.

What else is contained?

  • Sector data: Overall sector value and volume data with growth analysis for 2013-2023

  • Category coverage: Value and growth analysis for artisanal ice cream, impulse ice cream - single serve, and take-home and bulk ice cream with inputs on individual segment share within each category and the change in their market share forecast for 2018-2023

  • Leading players: Market share of companies and private labels in value terms in 2018

  • Distribution data: Percentage of sales within each category through distribution channels such as hypermarkets & supermarkets, food & drinks specialists, department stores, convenience stores, cash & carries and warehouse clubs, dollar stores, variety stores & general merchandise retailers, e-retailers, and other general retailers

  • Packaging data: consumption breakdown for pack materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for flexible packaging, rigid plastics, paper & board and others; pack type data for tub, bag/sachet, wrapper, box, film, can, tray, foil and other pack type; closure type data for prize off, screw top and others; primary outer type data for carton - folding, sleeve, bag, shrink wrap.

Scope

  • The Italian ice cream sector is expected to grow by value and volume terms during 2018-2023

  • Take-home and bulk ice cream is the largest category in value and volume terms in the Italian ice cream sector

  • Take-home and bulk ice cream category is expected to register fastest growth in value and volume terms during 2018-2023

  • Hypermarkets & supermarkets is the largest distribution channel in the country.

  • Unilever, Sammontana Spa and Froneri International Limited are the leading companies in the sector

Reasons to buy

  • Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

  • Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

  • Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning

  • Manufacturers can identify the opportunities to position products with H&W attributes/benefits

  • Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

  • The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector

  • Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split), and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Key Topics Covered:

  • Report scope

  • Executive summary

  • Italy in the global and regional context

  • Italy in the global and Western Europe ice cream sector

  • Italy compared to other leading countries in the Western Europe

  • Per capita consumption and expenditure - Italy compared to the Western Europe and global levels

  • Sector analysis - Ice Cream

  • Country snapshot - ice cream sector in Italy

  • Value and volume analysis - ice cream sector in Italy

  • Cross-category comparison - value and growth rate

  • Change in category share by value

  • Cross-category comparison - volume and growth rate

  • Change in category share by volume

  • Per capita consumption analysis by category

  • Category analysis: artisanal ice cream

  • Category analysis: impulse ice cream - single serve

  • Segment analysis (in value terms): impulse ice cream - single serve

  • Segment analysis (in volume terms): impulse ice cream - single serve

  • Category analysis: take-home and bulk ice cream

  • Segment analysis (in value terms): take-home and bulk ice cream

  • Segment analysis (in volume terms): take-home and bulk ice cream

  • Distribution analysis

  • Distribution channel share analysis: ice cream

  • Distribution channel share analysis by category

  • Competitive landscape

  • Leading companies in the sector (in value and volume terms) in the ice cream sector, 2018

  • Top companies share by brand (in value terms and volume terms) in the ice cream sector, 2018

  • Brand shares of top five companies (in value terms and volume terms) by category, 2018

  • Private label share analysis by category

  • Growth of private labels compared to branded products

  • Degree of consolidation/fragmentation by category

  • Health & wellness

  • Health & wellness trend analysis

  • Health & wellness market analysis by product attribute

  • Health & wellness market analysis by consumer benefit

  • Category comparison - with health & wellness and without health & wellness claims

  • Packaging analysis

  • Pack material

  • Pack type

  • Closure type

  • Primary outer type

  • Consumergraphics

  • Demographic analysis

  • Appendix

Companies Mentioned

  • Unilever

  • Sammontana Spa

  • Froneri International Limited

  • Valsoia Spa

  • General Mills Inc.

  • Mars Incorporated

  • Nestle SA

  • Ferrero

For more information about this report visit https://www.researchandmarkets.com/r/hlfjj0

View source version on businesswire.com: https://www.businesswire.com/news/home/20200124005273/en/

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