NEW YORK, NY--(Marketwired - September 29, 2014) - Keek Inc. (TSX VENTURE: KEK) (KEEKF), a leading mobile video social network announced today that it has hit the 70,000,000 user mark. The new management team, which has been moving forward aggressively on the product roadmap evolution, has announced a new tag line defining Keek's focused market position.
The tagline, "Share a peek into the world," was created in collaboration with the company's agency of record, Giant Spoon.
Keek CEO Alex Cameron explains: "We aspire to be more than a utility in the short form video creation and sharing space. Our position defines a focus for what we believe is the best use of our product today and how users, celebrities and media companies tend to naturally use Keek. We are about the 'peek moments.' Our exclusive 36 second format allows just enough time to share a quick story, a preview to something about or the behind the scenes look whether that's in the duggout, backstage or a moment before or after the camera's roll at any exclusive event. It's a bit more intimate, authentic, real and raw."
Cameron added: "People can and will use Keek for whatever they want to express and share but we're taking what we've seen in user behavior and defining it as a way of describing the culture and aspiration of our brand. Keek has the opportunity to really humanize itself and take a point of view to cast the type of content on our platform that we know the audience is very interested in."
Keek will be highly visible this week during the high profile media and marketing summit known as Advertising Week with activity throughout. The platform is ready for its big moment among the power players with completed ad serving technology integrations and the platform is officially open for business. Brands seeking to get the attention of the hard to reach teen and young adult now have an exciting new choice to share brand stories and activations.
Keek Chief Product Officer Jamie King said: "Keek has been quietly releasing enhanced product versions on different devices with exciting things to come in the product evolution by the end of this year."
Keek is a leading mobile video social network with 70 million members worldwide. Keek is easy to use, fast and personal. With Keek, members around the world create and interact with videos up to 36 seconds in length and 111 characters of accompanying text, in either public or private views. Keek makes it simple for anyone to instantly create, distribute, discover and react to content in real-time across mobile devices and the web. The Keek app is available in over 190 countries across 6 global regions, and in 36 languages. Take a peek at Keek here: keek.com/!iCRleab
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