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How LG Display Shares Fell 11% Last Month

Anders Bylund, The Motley Fool

What happened

Shares of LG Display (NYSE: LPL) fell 11% in March of 2018, according to data from S&P; Global Market Intelligence. Being a component supplier to Apple (NASDAQ: AAPL) devices can be a double-edged sword, and the South Korean screen builder felt the sharp edge of that blade last month.

So what

LG Display's shares have been moving in jumps and plunges in recent months, mostly upward as rumors crystallized to make the company a likely supplier of OLED screens for this year's new iPhone model. But when Bloomberg said that Cupertino seems to be pouring resources into developing its own MicroLED display technology, LG Display took a nosedive. The stock didn't fall quite as hard as OLED technology researcher Universal Display (NASDAQ: OLED) that day, but the two stocks obviously dove on the same bit of Apple-related speculation.

A woman sitting on a park bench and holding a laptop, a tablet, and three smartphones.

Image source: Getty Images.

Now what

Even that inflammatory Bloomberg article said that MicroLED remains years away from hitting store shelves and consumer-ready devices. Punishing LG Display now for a technology shift in the far future sounds like a mistake. Furthermore, Apple isn't overly keen on running its own manufacturing facilities and will probably license out its newfangled MicroLED technologies to partners with screen factories when the time comes -- and LG Display would be one of the most natural choices there.

Ergo, LG Display shareholders have no reason to panic over Apple's shifting screen technology plans. Universal Display owners might end up sweating over a MicroLED revolution, if and when, but it's different for this company. LG Display is likely to remain a close Apple partner in the long run either way.

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Anders Bylund owns shares of Universal Display. The Motley Fool owns shares of and recommends Apple and Universal Display. The Motley Fool has the following options: long January 2020 $150 calls on Apple and short January 2020 $155 calls on Apple. The Motley Fool has a disclosure policy.