SAN DIEGO, CA / ACCESSWIRE / September 16, 2014 / LifeApps Digital Media Inc. (LFAP) ("LifeApps"), an emerging growth company and designer of applications ("apps"), new media, products and next-generation social networks for sports, health, fitness and entertainment enthusiasts and operator of wholesale sporting goods e-tail supplier Sports One Group and Performance Gear proudly announces that former President and CEO of Sony Computer Entertainment America LLC has joined the LifeApps Advisory Board.
Tretton as one of the founding members of the Playstations executive team, played a pivotal role in making all PlayStation platforms best sellers in the U.S., Canada and Latin America, including the successful launches of PS One, PlayStation2, PSP (PlayStationPortable), PlayStation3, PlayStationVita, PlayStationNetwork, and PlayStation4, which first launched in North America on November 15, 2013. He joined in 1995 held the role of President and CEO from 2006 until leaving to pursue other ventures in April of 2014. During his tenure, Tretton has also been responsible for achieving several industry milestones, including surpassing 50 million units of the PlayStation2 in North America and most recently, selling more than one million PS4 units in 24 hours following the launch in North America.
"LifeApps has developed a nice library of impressive health, fitness, lifestyle medicine and sports applications," states Mr. Tretton. "Joining the Advisory Board at LifeApps is a fantastic opportunity to work with an emerging growth company developing business strategies and revenue models within the rapidly evolving digital distribution and new media mobile applications market."
"We are extremely pleased to welcome Jack Tretton to LifeApps," stated Robert Gayman, CEO of LifeApps. "Jack brings a wealth of business and digital technology experience and inspiration to our team and will be an important part of moving LifeApps into exciting new digital opportunities."
Prior to joining Sony Computer Entertainment America, Tretton worked for JVC Musical Industries, an international publisher of videogames, where he served as general manager directing the company's sales, product development, marketing, finance and operation efforts. From 1986 to 1991, Tretton held numerous high ranking positions, including vice president of sales with Activision, an international publisher of interactive software. He also held marketing research and sales positions with Majers Corporation and Duracell, U.S.A.
Mr. Tretton also stated about joining LifeApps, "Exciting new markets and business models are forming from the convergence of advanced mobile technologies, always-on mobile internet connectivity, and innovative new approaches to app capabilities."
About LifeApps Digital Media Inc.
LifeApps is a digital media company focusing on health, fitness, sports publications, and next-generation social networks. The company is a leading, authorized developer, publisher and licensee for Apple iOS – iPhone, iPod Touch, and iPad – and Android tablets on Google Play and Kindle Fire and Androids via Amazon Mobile Marketplace. Health, fitness and sports enthusiasts can benefit from the expertise of top-tier sports physicians, performance fitness trainers and professional athletes through LifeApps multi-sport and fitness publications and mobile apps. These subject matter experts create the skills, drills and workouts that are featured in the family of LifeApps Digital Media products and publications.
For more information about LifeApps, please visit: http://www.lifeappsmedia.com
This release contains "forward-looking statements" as that term is used under the federal securities laws. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. These forward-looking statements are subject to various risks and uncertainties that could cause LifeApps' actual results to differ materially from those currently anticipated, including risks and uncertainties relating to the Company's business, product development, marketing and distribution plans and strategies. These and other factors are identified and described in more detail in the Company's filings with the Securities and Exchange Commission (the "SEC") including the Company's annual report on Form 10-K filed with the SEC on April 14, 2014. The Company does not undertake to update these forward-looking statements.
David S. Dawson
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SOURCE: LifeApps Inc.