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LVGI’s Genetically Enhanced Anabolic Research Inc. (G.E.A.R.) Sports Nutraceuticals Subsidiary Introduces their Shock Series™ Product Line with BEET DRIVE™ Technology

First of Its Kind, Patent-Pending Performance Technology to Initially Include Three Products That Focus on Timing Windows for Maximum Work-Out Performance, Sustentation and Recovery

Holbrook, NY, June 24, 2013 -- Limitless Venture Group Inc. (OTC Pink: LVGI) today announced, through its G.E.A.R sports nutraceuticals subsidiary, the introduction of its revolutionary Shock Series product line with patent-pending BEET DRIVE Technology. The initial workout line of supplements will consist of three products that focus on timing windows for maximum work out performance, sustentation and recovery.

G Shock, which is the company's flagship pre-workout product, will be, accompanied by E Shock, the intra-workout and endurance enhancer and Maxx Shock post workout supplement which focuses on muscle recovery.

All products utilize the revolutionary BEET DRIVE Technology that will accompany the functionality and benefits of each specific product. Company President, Peter Scalise lll, stated "this new product line has true differentiating characteristics, and will stand above the many main stream products the consumer is accustom to being offered. Our independent test data has shown the products to offer noticeable benefits from an endurance and weight training perspective. BEET DRIVE's performance increase comes from nature, and contains component isolation characteristics and has life extension benefits that go beyond extreme exercise."

The Shock Series has no artificial sweeteners, colors or preservatives, and all company products will bear the coveted NSF Sports Certification whichis recognized by NFL, NFLPA, MLB, MLBPA, PGA, LPGA,CCES and will be tested for more than 165 banned substances.

The Shock Series was developed by a world class formulator with a track record of successes, which include some of the biggest name brands in the industry. We will be bringing the formulation team in house; this will offer incredible benefits to the company and its ability to create new products in a cost effective and timely manner.

The Shock Series will be available to consumers this fall, please visit our full website launching July 13th to sign up for updates on products and availability.

For more information on G.E.A.R. visit: www.gearnutra.com

About Limitless Venture Group Inc.

Located in Holbrook, New York Limitless Venture Group Inc is a full service brand development company specializing in beverage, supplement and healthy lifestyle products. Limitless Venture Group Inc has internationally recognized formulators, in house graphics department, in house web design team, and full support staff for marketing and distribution chain development. Limitless Venture Group Inc. proprietary product line consists of SLAM Infusination Limitless Body, Limitless Health, and G.E.A.R.

For further inquiry on Limitless Venture Group Inc. products:

Website: www.lvginc.com

Forward-Looking Statements

This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Statements contained in this release that are not historical facts, including, without limitation, statements that relate to the Company's expectations with regard to the future impact on the Company's results from new products in development, may be seemed to be forward-looking statements. Words such as "expects", "intends", "plans", "may", "could", "should", "anticipates", "likely", "believes" and words of similar import also identify forward-looking statements. These statements are subject to risks and uncertainties. Forward-looking statements are based on current facts and analysis and other information that are based on forecasts of future results, estimates of amounts not yet determined and assumptions of management. Readers are urged not to place undue reliance on the forward-looking statements, which speak only as of the date of the release. Except as may be required under applicable law, we assume no obligation to update any forward-looking statements in order to reflect any event or circumstance that may arise after the date of this release.


Peter Scalise III


Limitless Venture Group Inc.



SOURCE Limitless Venture Group Inc.