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What Makes Herc Holdings Inc. (HRI) a Strong Sell?

Zacks Equity Research

Similar to wise buying decisions, exiting certain underperformers at the right time helps maximize portfolio returns. Selling off losers can be difficult, but if both the share price and estimates are falling, it could be time to get rid of the security before more losses hit your portfolio.

One such stock that you may want to consider dropping is Herc Holdings Inc. HRI which has witnessed a significant price decline in the past four weeks, and it has seen negative earnings estimate revisions for the current quarter and the current year. A Zacks Rank #5 (Strong Sell) further confirms weakness in HRI.

A key reason for this move has been the negative trend in earnings estimate revisions. For the full year, we have seen two estimates moving down in the past 30 days, compared with just no upward revisions. This trend has caused the consensus estimate to trend lower, going from 62 cents a share a month ago to its current level of a loss of 74 cents.

Also, for the current quarter, Herc Holdingshas seen three downward estimate revisions versus no revisions in the opposite direction, dragging the consensus estimate down to a loss of 19 cents a share from a loss of 5 cents over the past 30 days.

The stock also has seen some pretty dismal trading lately, as the share price has dropped 13.5% in the past month.

Herc Holdings Inc. Price and Consensus

Herc Holdings Inc. Price and Consensus | Herc Holdings Inc. Quote

So it may not be a good decision to keep this stock in your portfolio anymore, at least if you don’t have a long time horizon to wait.

If you are still interested in the Transportation - Equipment and Leasingindustry, you may instead consider a better-ranked stock - CAI International, Inc.CAI. The stock currently holds a Zacks Rank #1 (Strong Buy) and may be a better selection at this time. You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.

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CAI International, Inc. (CAI): Free Stock Analysis Report
 
Herc Holdings Inc. (HRI): Free Stock Analysis Report
 
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